Meta Expected to Unveil Smart Glasses Without Camera
Smart glasses have become a target of criticism in recent months amid growing concerns they can be used to record people without their consent.

The slim tapered fit no longer dominates the denim category as wider, ‘90s-reminiscent pant styles gain popularity.

It was only a few years ago that Chinese beauty brands had trouble convincing consumers at home they were a viable alternative to global giants. Now, having won over their home country, these C-Beauty unicorns are now on the hunt for international sales.

The video app has become grounds for a new kind of fashion discourse based in 60-second show reviews, styling and trend forecasting — bringing high fashion discussions to younger, broader audiences.

A panel of experts unpack BoF’s latest case study “The Complete Guide to Influencer Marketing.”

BoF’s Lauren Sherman and Cheryl Wischhover break down how the direct-to-consumer pioneer lost its footing in a quickly-evolving beauty industry as well as what the future holds for the brand.

Flex schedules and remote work have fast become the standard among corporate workers but retailers have struggled to bring these opportunities to hourly jobs.

Skin and healthcare products are the subject of a new law that will see influencers punished for receiving cash or samples in exchange for reviews or testimonials from Jul. 1.

With annual sales of $7 billion, an aggressive digital strategy and a slew of recent acquisitions, Magazine Luiza is determined to conquer the fashion category.

As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics.

Sellers are capitalising on the boom of ‘90s and early ‘00s vintage.

Fashion brands want to replicate the success of beauty players on Xiaohongshu but many use the wrong tone and content for the down-to-earth platform.

Chinese heartthrob, Gong Jun, celebrated Valentine’s Day earlier this week by becoming the global brand ambassador for Hogan.
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The LVMH-owned megabrand will show its Cruise 2028 line in the Chinese fashion capital on May 14, 2027.
The smart ring maker plans to market 50 million shares for $40 to $44 each, according to filings, which could value the company as high as $14.1 billion.