Brands are finding success with products that are scarce because of real constraints, such as the materials and craftsmanship involved, as consumers tire of chasing limited drops engineered to sell out.
An industry temperature check in Geneva showed executives concerned about component suppliers as the polarisation of the Swiss watchmaking sector deepens.
Expanding into new products can drive massive growth — or completely ruin a brand. Here is how industry leaders at Canada Goose, Drunk Elephant and Havaianas navigate the high-stakes business of category expansion, avoid dilution and pinpoint the right time for their biggest launches.
Craft is not simply cultural spectacle. It is a referendum on the kind of nation India is becoming.
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In an age of content oversaturation, brands are spending more to make their events and environments stand out — even if these moments are more fleeting than ever.
The animal-rights group claims certification is failing to prevent cruelty at farms producing mohair and implicated a supplier to brands such as Paul Smith in a new report.
The companies are discussing potentially doubling production capacity for their AI-powered smart glasses as demand surges for the Ray-Ban Meta frames.
The Paris-based agencies joined forces to create One, a new group offering services in event production, influencer marketing and more.
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Brands and their suppliers have been forced to rapidly adjust to the new US duties, with the ripple effects set to continue into next year, according to the BoF-McKinsey State of Fashion 2026.
The US-based contract formulator, which works with a range of clients including Tower28, Rhode and Unilever, hopes to scale into a biotechnology company with a new 16,000 square-foot facility in Florida.
The makeup artist and serial entrepreneur Bobbi Brown reflects on starting her second act, and how she found a hero for it.
On Saturday, the brand, best known for its cult favourite ‘Bushwick Birkin’ totes, held its first runway presentation in three years in an alleyway behind its flagship store, where family and community came first.
The Chinese beauty conglomerate’s revenue grew 29.8 percent in the latest quarter, but its profit decreased by double digits due to increased promotional expenses as it expands overseas.
Shares jumped after the group raised its annual revenue and profit forecasts and said it expected sales to return to growth.
The German sportswear business is attempting to reboot its brand appeal to better compete with larger rivals Adidas and Nike.
The Tata Group-owned business beat expectations, shoring up confidence in its fashion business after a period of sluggish performance.
Chasity Monroe has been appointed as the label’s chief executive as it undergoes a wider brand refresh.
The Korean firm and Medicube owner reported third quarter revenue growth of over 100 percent, mostly attributed to the expansion of its skincare range into new markets, channels and product categories.
Celebrity-makeup artist Ash K. Holm will join the “smart” mirror brand for a year-long partnership focusing on guidance and education.
Revenue growth outpaced the previous quarter in the Korean conglomerate’s domestic market, but slowed internationally.