Skip to main content

influencers

Global Markets

Russian Celebrities and Influencers Destroy Chanel Bags in Protest of ‘Russophobia’

Following reports that the brand is refusing to sell products to Russians abroad unless they agree not to wear or use them in their home country, some have taken to social media, cutting up Chanel handbags in protest.

Global Markets

Russian Celebrities and Influencers Destroy Chanel Bags in Protest of ‘Russophobia’

Following reports that the brand is refusing to sell products to Russians abroad unless they agree not to wear or use them in their home country, some have taken to social media, cutting up Chanel handbags in protest.


China

China’s Most Bankable Makeup Artists

A rising tide of talent in the country is helping to shape a diversifying aesthetic in local fashion media, fashion week shows and advertising.

China

China’s Most Bankable Makeup Artists

A rising tide of talent in the country is helping to shape a diversifying aesthetic in local fashion media, fashion week shows and advertising.


Workplace & Talent

Ralph Lauren, Race and How Fashion Can Embrace Discomfort

The brand’s collaboration with historically-black Morehouse and Spelman colleges was both celebrated and pilloried online. The fate of an ambitious attempt by a mainstream brand to tackle the issues raised in summer 2020 could influence future Black-focused campaigns for years to come.

Workplace & Talent

Ralph Lauren, Race and How Fashion Can Embrace Discomfort

The brand’s collaboration with historically-black Morehouse and Spelman colleges was both celebrated and pilloried online. The fate of an ambitious attempt by a mainstream brand to tackle the issues raised in summer 2020 could influence future Black-focused campaigns for years to come.


Media

The TikTok Critics Building Gen-Z’s Fashion Lexicon

The video app has become grounds for a new kind of fashion discourse based in 60-second show reviews, styling and trend forecasting — bringing high fashion discussions to younger, broader audiences.

Media

The TikTok Critics Building Gen-Z’s Fashion Lexicon

The video app has become grounds for a new kind of fashion discourse based in 60-second show reviews, styling and trend forecasting — bringing high fashion discussions to younger, broader audiences.


Marketing

BoF LIVE: The Complete Guide to Influencer Marketing

A panel of experts unpack BoF’s latest case study “The Complete Guide to Influencer Marketing.”

Marketing

BoF LIVE: The Complete Guide to Influencer Marketing

A panel of experts unpack BoF’s latest case study “The Complete Guide to Influencer Marketing.”


Beauty

Aussie Beauty Influencers Face Paid Testimonials Ban on Some Products

Skin and healthcare products are the subject of a new law that will see influencers punished for receiving cash or samples in exchange for reviews or testimonials from Jul. 1.

Beauty

Aussie Beauty Influencers Face Paid Testimonials Ban on Some Products

Skin and healthcare products are the subject of a new law that will see influencers punished for receiving cash or samples in exchange for reviews or testimonials from Jul. 1.


Global Markets

Inside Brazil’s Radical Retail Giant

With annual sales of $7 billion, an aggressive digital strategy and a slew of recent acquisitions, Magazine Luiza is determined to conquer the fashion category.

Global Markets

Inside Brazil’s Radical Retail Giant

With annual sales of $7 billion, an aggressive digital strategy and a slew of recent acquisitions, Magazine Luiza is determined to conquer the fashion category.


Marketing

Case Study | The Complete Guide to Influencer Marketing

As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics.

Marketing

Case Study | The Complete Guide to Influencer Marketing

As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics.


Retail

At Revolve’s First Store, Anyone Can Be an Influencer

The fashion giant, known for its influencer trips and events, is opening a social club in LA that will be open to the general public.

Retail

At Revolve’s First Store, Anyone Can Be an Influencer

The fashion giant, known for its influencer trips and events, is opening a social club in LA that will be open to the general public.


Retail

The TikTok Thrifters Opening Physical Stores

Sellers are capitalising on the boom of ‘90s and early ‘00s vintage.

Retail

The TikTok Thrifters Opening Physical Stores

Sellers are capitalising on the boom of ‘90s and early ‘00s vintage.


China

How to Make China’s ‘Friendliest’ Social Media Platform Pay Off

Fashion brands want to replicate the success of beauty players on Xiaohongshu but many use the wrong tone and content for the down-to-earth platform.

China

How to Make China’s ‘Friendliest’ Social Media Platform Pay Off

Fashion brands want to replicate the success of beauty players on Xiaohongshu but many use the wrong tone and content for the down-to-earth platform.


Financial Markets

Why Fashion Week Is Here to Stay

As the Covid-19 crisis recedes, Pierre Mallevays examines the life, death and rebirth of fashion week.

Financial Markets

Why Fashion Week Is Here to Stay

As the Covid-19 crisis recedes, Pierre Mallevays examines the life, death and rebirth of fashion week.