Nivea Maker Beiersdorf Cuts Guidance for 2026, Citing Market Conditions
Beiersdorf trimmed its full-year guidance on Monday on slower-than-expected recovery at its core brand Nivea and other economic headwinds.

Following reports that the brand is refusing to sell products to Russians abroad unless they agree not to wear or use them in their home country, some have taken to social media, cutting up Chanel handbags in protest.

Following reports that the brand is refusing to sell products to Russians abroad unless they agree not to wear or use them in their home country, some have taken to social media, cutting up Chanel handbags in protest.

A rising tide of talent in the country is helping to shape a diversifying aesthetic in local fashion media, fashion week shows and advertising.

A rising tide of talent in the country is helping to shape a diversifying aesthetic in local fashion media, fashion week shows and advertising.

The brand’s collaboration with historically-black Morehouse and Spelman colleges was both celebrated and pilloried online. The fate of an ambitious attempt by a mainstream brand to tackle the issues raised in summer 2020 could influence future Black-focused campaigns for years to come.

The brand’s collaboration with historically-black Morehouse and Spelman colleges was both celebrated and pilloried online. The fate of an ambitious attempt by a mainstream brand to tackle the issues raised in summer 2020 could influence future Black-focused campaigns for years to come.

The video app has become grounds for a new kind of fashion discourse based in 60-second show reviews, styling and trend forecasting — bringing high fashion discussions to younger, broader audiences.

The video app has become grounds for a new kind of fashion discourse based in 60-second show reviews, styling and trend forecasting — bringing high fashion discussions to younger, broader audiences.

A panel of experts unpack BoF’s latest case study “The Complete Guide to Influencer Marketing.”

A panel of experts unpack BoF’s latest case study “The Complete Guide to Influencer Marketing.”

Skin and healthcare products are the subject of a new law that will see influencers punished for receiving cash or samples in exchange for reviews or testimonials from Jul. 1.

Skin and healthcare products are the subject of a new law that will see influencers punished for receiving cash or samples in exchange for reviews or testimonials from Jul. 1.

With annual sales of $7 billion, an aggressive digital strategy and a slew of recent acquisitions, Magazine Luiza is determined to conquer the fashion category.

With annual sales of $7 billion, an aggressive digital strategy and a slew of recent acquisitions, Magazine Luiza is determined to conquer the fashion category.

As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics.

As the creator space has matured, brands must be thoughtful about crafting a strategy that leverages influencer marketing’s full power, considering everything from talent scouting to the effectiveness of metrics.

The fashion giant, known for its influencer trips and events, is opening a social club in LA that will be open to the general public.

The fashion giant, known for its influencer trips and events, is opening a social club in LA that will be open to the general public.

Sellers are capitalising on the boom of ‘90s and early ‘00s vintage.

Sellers are capitalising on the boom of ‘90s and early ‘00s vintage.

Fashion brands want to replicate the success of beauty players on Xiaohongshu but many use the wrong tone and content for the down-to-earth platform.

Fashion brands want to replicate the success of beauty players on Xiaohongshu but many use the wrong tone and content for the down-to-earth platform.

As the Covid-19 crisis recedes, Pierre Mallevays examines the life, death and rebirth of fashion week.

As the Covid-19 crisis recedes, Pierre Mallevays examines the life, death and rebirth of fashion week.
Beiersdorf trimmed its full-year guidance on Monday on slower-than-expected recovery at its core brand Nivea and other economic headwinds.
The refillable clean makeup brand will enter the complexion category as it makes its debut across over 700 Ulta Beauty doors.
The retailer is considering lowering the investment cost for late backers who came in at a valuation of up to $64 billion as it prepares to list at a much lower value, people familiar with the matter said.
As shoppers incorporate weight-loss drugs and more sophisticated skincare into their daily routines, a cottage industry is growing.
The fashion icon, as famous for his singular talent as a scandal that cost him one of the industry’s top jobs, will become one of only three living designers to get a major solo exhibition at the museum.
Abbvie reported second quarter profit and sales that topped expectations, driven by strong demand across its immunology and neuroscience franchises and further signs of a recovery in Botox.
The German sports brand posted a narrower loss in the second quarter as it pushed ahead with an effort to restore growth next year.
DSM-Firmenich beat market expectations for second-quarter core earnings, said full-year sales growth should reach the upper end of its target range on the back of broad-based volume growth.