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Partner Content

The Business of Beauty and Front Row Convene Beauty Leaders in New York

Executives from Kenvue, Olfactory NYC, Soshe Beauty, Weleda, Jane Iredale, YSE Beauty, Odele and more gathered at Sadelle’s in New York City to discuss what it means to build a commerce strategy that connects the dots between discovery, conversion and growth.

Partner Content

The Business of Beauty and Front Row Convene Beauty Leaders in New York

Executives from Kenvue, Olfactory NYC, Soshe Beauty, Weleda, Jane Iredale, YSE Beauty, Odele and more gathered at Sadelle’s in New York City to discuss what it means to build a commerce strategy that connects the dots between discovery, conversion and growth.


Partner Content

Playbook | Beauty Retail in the Age of Connected Commerce

As beauty shoppers move fluidly between screens, stores, and AI-powered search, the brands pulling ahead are the ones connecting the dots — across data, channels and the full customer journey. This playbook explores how to implement this connected strategy.

Partner Content

Playbook | Beauty Retail in the Age of Connected Commerce

As beauty shoppers move fluidly between screens, stores, and AI-powered search, the brands pulling ahead are the ones connecting the dots — across data, channels and the full customer journey. This playbook explores how to implement this connected strategy.


Beauty

The Case for Lab-Grown Hair Extensions

Following a flurry of headlines alleging that synthetic hair extensions contain harmful chemicals, British company Ruka is launching a lab-made option using a complex formulation process, which it says is a safer alternative. Marketing and scaling its business could be just as complex.

Beauty

The Case for Lab-Grown Hair Extensions

Following a flurry of headlines alleging that synthetic hair extensions contain harmful chemicals, British company Ruka is launching a lab-made option using a complex formulation process, which it says is a safer alternative. Marketing and scaling its business could be just as complex.


Beauty

At the US Open, Beauty Wants to Play With the Pros

Marketing to players has become big business as the athletes themselves become bigger tastemakers, prompting salons and brands to offer their services to the cream of the crop.

Beauty

At the US Open, Beauty Wants to Play With the Pros

Marketing to players has become big business as the athletes themselves become bigger tastemakers, prompting salons and brands to offer their services to the cream of the crop.


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Hair Care

Olaplex Finds Success in Direct-to Consumer, Net Sales Increase

The US hair care company reported a 2.3 percent sales gain, its first in four quarters, and has made inroads on its transformation strategy, chief executive Amanda Baldwin told The Business of Beauty.

Hair Care

Olaplex Finds Success in Direct-to Consumer, Net Sales Increase

The US hair care company reported a 2.3 percent sales gain, its first in four quarters, and has made inroads on its transformation strategy, chief executive Amanda Baldwin told The Business of Beauty.


Partner Content

How The Estée Lauder Companies Engages Talent and Prioritises Values Amid Global Transformation

The Estée Lauder Companies, which is behind global beauty brands including Bobbi Brown Cosmetics, Clinique, Jo Malone London, La Mer and Tom Ford Beauty, has new leadership driving strategic change and innovation in the workplace. BoF speaks to Pernilla Nyberg, SVP and general manager of UK & Ireland, to learn how the company is engaging and supporting its employees amid the change.

Partner Content

How The Estée Lauder Companies Engages Talent and Prioritises Values Amid Global Transformation

The Estée Lauder Companies, which is behind global beauty brands including Bobbi Brown Cosmetics, Clinique, Jo Malone London, La Mer and Tom Ford Beauty, has new leadership driving strategic change and innovation in the workplace. BoF speaks to Pernilla Nyberg, SVP and general manager of UK & Ireland, to learn how the company is engaging and supporting its employees amid the change.


Beauty

The BoF Podcast | Tracee Ellis Ross: Understanding the Diversity of Humanity is Good Business

Tracee Ellis Ross shares her journey from Hollywood actress to entrepreneur with BoF founder and CEO Imran Amed, detailing the systemic changes she’s driving in the haircare industry.

Beauty

The BoF Podcast | Tracee Ellis Ross: Understanding the Diversity of Humanity is Good Business

Tracee Ellis Ross shares her journey from Hollywood actress to entrepreneur with BoF founder and CEO Imran Amed, detailing the systemic changes she’s driving in the haircare industry.


Partner Content

How Maesa Creates and Scales Beauty Brands in a Saturated Market

As a global incubator and operator for beauty and personal care brands, Maesa is growing its presence across new and existing categories — putting unmet customer needs at the centre of its own brands’ strategy. BoF hears from chief executive officer Piyush Jain and chief financial officer Zaheer Ferguson on its goals to disrupt the beauty and wellness space.

Partner Content

How Maesa Creates and Scales Beauty Brands in a Saturated Market

As a global incubator and operator for beauty and personal care brands, Maesa is growing its presence across new and existing categories — putting unmet customer needs at the centre of its own brands’ strategy. BoF hears from chief executive officer Piyush Jain and chief financial officer Zaheer Ferguson on its goals to disrupt the beauty and wellness space.


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Beauty

Black Beauty Excellence Was the Star of the Met Gala

Afros, faded edges, fantastic braids and more provided a much-needed jolt to the star-studded event.

Beauty

Black Beauty Excellence Was the Star of the Met Gala

Afros, faded edges, fantastic braids and more provided a much-needed jolt to the star-studded event.


Beauty

Oops! We Shaved It Again

After some false alarms, the bikini line lives another day — thanks to Gen Z consumers.

Beauty

Oops! We Shaved It Again

After some false alarms, the bikini line lives another day — thanks to Gen Z consumers.


Beauty

Bread Beauty Supply Acquired by Cost of Doing Business, the Holding Company Led by Topicals Founder

Co-founded by Olamide Olowe and her Topicals president, Sochi Mbadugha, CODB Holdings will own and operate the premium hair care brand.

Beauty

Bread Beauty Supply Acquired by Cost of Doing Business, the Holding Company Led by Topicals Founder

Co-founded by Olamide Olowe and her Topicals president, Sochi Mbadugha, CODB Holdings will own and operate the premium hair care brand.


Beauty

L’Oréal US Appoints New Head of Acquisitions

Ali Goldstein, previously US president of L’Oréal Paris, will help the conglomerate identify American brands for investment or purchase.

Beauty

L’Oréal US Appoints New Head of Acquisitions

Ali Goldstein, previously US president of L’Oréal Paris, will help the conglomerate identify American brands for investment or purchase.