L’Oréal Steals French Stock Market Crown From LVMH
The cosmetics group became France’s most valuable listed company on Tuesday, the first time since 2017 that a non-luxury company has claimed the top spot at the end of a trading day.
Designer Collaboration
Latest News & Analysis
Luxury
Op-Ed | How Luxury Became Fast Fashion
Step by step, luxury brands have adopted the fast fashion model, with Covid-19 set to complete the shift, argues Liroy Choufan.
Op-Ed | How Luxury Became Fast Fashion
Step by step, luxury brands have adopted the fast fashion model, with Covid-19 set to complete the shift, argues Liroy Choufan.
Luxury
Anthony Vaccarello Reveals Collaboration with Helmut Lang
In an exclusive interview with Tim Blanks, Saint Laurent Creative Director Anthony Vaccarello reveals the thinking behind his new collaboration with elusive former fashion designer Helmut Lang and his vision for a post-pandemic fashion industry.
Anthony Vaccarello Reveals Collaboration with Helmut Lang
In an exclusive interview with Tim Blanks, Saint Laurent Creative Director Anthony Vaccarello reveals the thinking behind his new collaboration with elusive former fashion designer Helmut Lang and his vision for a post-pandemic fashion industry.
Retail
Can Roger Federer Help Build the Next Big Sportswear Brand?
The tennis legend and cult running shoe label On are launching a sneaker together. In the latest edition of the BoF Podcast, Federer shares what's next.
Can Roger Federer Help Build the Next Big Sportswear Brand?
The tennis legend and cult running shoe label On are launching a sneaker together. In the latest edition of the BoF Podcast, Federer shares what's next.
Retail
Gap Says It Will Pay Telfar for Cancelled Collaboration
The New York designer partnered with the mall retailer before Covid-19 thwarted the plans. But Gap's announcement of a new co-branded Yeezy label last week raised questions about its prior collaboration commitments.
Gap Says It Will Pay Telfar for Cancelled Collaboration
The New York designer partnered with the mall retailer before Covid-19 thwarted the plans. But Gap's announcement of a new co-branded Yeezy label last week raised questions about its prior collaboration commitments.
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Media
Television's Power to Launch Fashion Brands Remains Unproven
Netflix’s ‘Next in Fashion’ and Amazon’s ‘Making the Cut’ are more focused on the business of selling clothes than 'Project Runway' ever was. But can their winners become stars?
Television's Power to Launch Fashion Brands Remains Unproven
Netflix’s ‘Next in Fashion’ and Amazon’s ‘Making the Cut’ are more focused on the business of selling clothes than 'Project Runway' ever was. But can their winners become stars?
Luxury
Is the Fashion Industry Moving Too Fast? Virgil Doesn’t Think So.
The Off-White founder is debuting yet another collaboration: an "Office Supplies"-inspired jewellery line with New-York based Jacob & Co.
Is the Fashion Industry Moving Too Fast? Virgil Doesn’t Think So.
The Off-White founder is debuting yet another collaboration: an "Office Supplies"-inspired jewellery line with New-York based Jacob & Co.
Marketing
How to Make Your Brand Cool
Cultural relevance doesn’t come easy. BoF identifies the key tactics for making a fashion label feel interesting and of-the-moment without trying too hard.
How to Make Your Brand Cool
Cultural relevance doesn’t come easy. BoF identifies the key tactics for making a fashion label feel interesting and of-the-moment without trying too hard.
Luxury
The BoF Podcast: Lewis Hamilton on How His Formula 1 Career Led Him to Collaborate With Tommy Hilfiger
From race cars to runways, Formula 1 champion Lewis Hamilton sat down with BoF’s Editor-in-Chief Imran Amed to discuss his collaboration with Tommy Hilfiger, who also makes a special appearance in this week’s episode of the BoF Podcast.
The BoF Podcast: Lewis Hamilton on How His Formula 1 Career Led Him to Collaborate With Tommy Hilfiger
From race cars to runways, Formula 1 champion Lewis Hamilton sat down with BoF’s Editor-in-Chief Imran Amed to discuss his collaboration with Tommy Hilfiger, who also makes a special appearance in this week’s episode of the BoF Podcast.
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Luxury
JW Anderson and Rimowa Join Moncler Genius Lineup
Following rumours of a possible Kering takeover, Moncler has turned to LVMH to find the next guest talent for its collaborations model.
JW Anderson and Rimowa Join Moncler Genius Lineup
Following rumours of a possible Kering takeover, Moncler has turned to LVMH to find the next guest talent for its collaborations model.
Luxury
Pucci Is Looking to the Moncler Model. Can It Work?
The Florentine house, which has been without a creative director for almost two years, is planning to work with guest designers on its main collections. But the formula that worked so well for Moncler isn’t a slam-dunk, plug-and-play solution for all luxury brands.
Pucci Is Looking to the Moncler Model. Can It Work?
The Florentine house, which has been without a creative director for almost two years, is planning to work with guest designers on its main collections. But the formula that worked so well for Moncler isn’t a slam-dunk, plug-and-play solution for all luxury brands.
Luxury
What Makes a Collaboration Successful in 2020?
Celebrity-designed capsule collections and hyped sneaker drops are nothing new, so here’s what brands must do to keep their alliances feeling fresh.
What Makes a Collaboration Successful in 2020?
Celebrity-designed capsule collections and hyped sneaker drops are nothing new, so here’s what brands must do to keep their alliances feeling fresh.
Luxury
Mulberry and Acne Studios, The Unlikely Couple
A surprising partnership between the British heritage handbag maker and one of Sweden’s coolest labels is launching today. BoF investigates why.
Mulberry and Acne Studios, The Unlikely Couple
A surprising partnership between the British heritage handbag maker and one of Sweden’s coolest labels is launching today. BoF investigates why.
The News in Brief
Authentic Brands Targets Creator Economy, Eyes Public Offering
The licensor could pursue an IPO as early as the first half of next year.
Vogue Mexico and Latin America Editor-in-Chief Karla Martinez de Salas to Step Down
The industry veteran is joining Latino-focused media platform Avance Global to establish a new lifestyle brand that will span fashion, design, travel, food, culture and entertainment.
Prada Revamps Milan Flagship to Cater to Top Clients and New Shoppers
The group is hoping the renovated eight-level complex can generate €100 million in annual revenue, chief executive Andrea Guerra told Reuters.
JD Sports Names New North America CEO, Chief Marketing Officer
The sneaker retailer is shaking up its North American leadership as it looks to reverse soft sales and an extended slump in the stock market.
Top Africa Clothes Retailer Pepkor Sinks on Earnings Outlook
Shares in the South African discount clothing retailer fell the most in more than three years, as an expansion into banking weighed on profit forecasts.
Kimberly-Clark Prepares Asset Sales to Win EU Nod for Kenvue Deal
The US consumer goods giant is preparing concessions to address EU antitrust concerns about its bid for Tylenol maker Kenvue that could help it win approval for the $40 billion deal, sources told Reuters.
Kevin.Murphy Appoints New CEO
The Australian hair care brand has named Elisa Fischer its new global chief executive as it looks to push deeper into international markets.