Marquee Brands to Acquire Roots in Go-Private Deal
The brand management company will add the Canadian lifestyle label to a growing portfolio that includes Roberto Cavalli and BCBG.
consumers
Retail
How Retailers Are Investing in Their Sales Associates
Differentiating the in-store experience is key to reigniting demand for in-person shopping, according to the BoF-McKinsey State of Fashion 2025. Brands can achieve that by empowering their store associates to reach their full potential.
How Retailers Are Investing in Their Sales Associates
Differentiating the in-store experience is key to reigniting demand for in-person shopping, according to the BoF-McKinsey State of Fashion 2025. Brands can achieve that by empowering their store associates to reach their full potential.
Retail
Will Global Retail Giants’ Big Bet on American Consumers Pay Off?
Zara, Uniqlo, Mango and Primark and other European and Asian brands plan to open hundreds of stores in the US in the coming years. They’re hoping American consumers will keep spending — and that they’ll give new labels a try despite having plenty of options.
Will Global Retail Giants’ Big Bet on American Consumers Pay Off?
Zara, Uniqlo, Mango and Primark and other European and Asian brands plan to open hundreds of stores in the US in the coming years. They’re hoping American consumers will keep spending — and that they’ll give new labels a try despite having plenty of options.
Beauty
The 5 Biggest Wellness Themes to Watch in 2025
From the ascendence of “longevity” to the widespread adoption of GLP-1 drugs, the wellness conversation has changed — even if the content remains familiar.
The 5 Biggest Wellness Themes to Watch in 2025
From the ascendence of “longevity” to the widespread adoption of GLP-1 drugs, the wellness conversation has changed — even if the content remains familiar.
Retail
The Future of Online Resale Is Offline
Fashionphile, Rebag and other secondhand e-commerce platforms are opening stores and partnering with multibrand retailers in a bid to reach new customers.
The Future of Online Resale Is Offline
Fashionphile, Rebag and other secondhand e-commerce platforms are opening stores and partnering with multibrand retailers in a bid to reach new customers.
Retail
TikTok’s Rivals Are Coming for Its E-Commerce Business
The platform turned viral content into a major revenue driver. With a ban on the horizon, platforms like Instagram, YouTube, and WhatNot are hoping to replicate TikTok’s blend of shopping and entertainment.
TikTok’s Rivals Are Coming for Its E-Commerce Business
The platform turned viral content into a major revenue driver. With a ban on the horizon, platforms like Instagram, YouTube, and WhatNot are hoping to replicate TikTok’s blend of shopping and entertainment.
Partner Content
Industry Leaders Share Perspectives at Milan Fashion Week Men’s Celebration
BoF, together with Amazon Fashion, unite renowned designers, executives, entrepreneurs and creatives from brands and businesses including Prada, Bottega Veneta, Moncler, Bally, Versace, Marni, Stone Island, Zegna, Tod’s, Cabana Magazine, Diesel and Setchu.
Industry Leaders Share Perspectives at Milan Fashion Week Men’s Celebration
BoF, together with Amazon Fashion, unite renowned designers, executives, entrepreneurs and creatives from brands and businesses including Prada, Bottega Veneta, Moncler, Bally, Versace, Marni, Stone Island, Zegna, Tod’s, Cabana Magazine, Diesel and Setchu.
Technology
TikTok Is Restoring Service in the US
The ByteDance-owned platform allowed users back on its app on Sunday following President-elect Donald Trump’s promise to grant an extension on the ban.
TikTok Is Restoring Service in the US
The ByteDance-owned platform allowed users back on its app on Sunday following President-elect Donald Trump’s promise to grant an extension on the ban.
Technology
TikTok Goes Dark for US Users, App Stores Remove Platform
TikTok on Saturday suspended its services for US-based users while Apple Inc. and Google removed the platform from their mobile app stores to avoid penalties under a new law, as the social media company awaits a possible reprieve from President-elect Donald Trump to continue operations.
TikTok Goes Dark for US Users, App Stores Remove Platform
TikTok on Saturday suspended its services for US-based users while Apple Inc. and Google removed the platform from their mobile app stores to avoid penalties under a new law, as the social media company awaits a possible reprieve from President-elect Donald Trump to continue operations.
Retail
After Viral ‘Wirkin,’ Walmart Inks Partnership With Luxury Reseller Rebag
Thousands of pre-owned Hermès, Chanel and Louis Vuitton accessories will be available for purchase on the retailer’s online marketplace.
After Viral ‘Wirkin,’ Walmart Inks Partnership With Luxury Reseller Rebag
Thousands of pre-owned Hermès, Chanel and Louis Vuitton accessories will be available for purchase on the retailer’s online marketplace.
Marketing
Marketing 101 for the Unpredictable Year Ahead
Despite complaints around higher prices and concern over global uncertainty, consumer spending remains relatively resilient. To reach these cautiously confident shoppers in 2025, marketers should highlight value and remain consistent, yet agile, in their brand storytelling.
Marketing 101 for the Unpredictable Year Ahead
Despite complaints around higher prices and concern over global uncertainty, consumer spending remains relatively resilient. To reach these cautiously confident shoppers in 2025, marketers should highlight value and remain consistent, yet agile, in their brand storytelling.
Luxury
Equinox Is Trying to Make Health the Ultimate Status Symbol
No longer just a luxury gym chain, Equinox’s transformation into a wellness lifestyle brand is based on the bet that the wealthy will pay anything to optimise their health. Executive chairman and managing partner Harvey Spevak outlines his vision for the future of luxury wellness for The State of Fashion: Luxury.
Equinox Is Trying to Make Health the Ultimate Status Symbol
No longer just a luxury gym chain, Equinox’s transformation into a wellness lifestyle brand is based on the bet that the wealthy will pay anything to optimise their health. Executive chairman and managing partner Harvey Spevak outlines his vision for the future of luxury wellness for The State of Fashion: Luxury.
Luxury
Prada’s Plan for Growing in a Luxury Downturn
What's 'polyhedric brand equity'? Chief executive Andrea Guerra breaks down how Prada and Miu Miu — luxury’s ‘cultural brands’ par excellence — continued to outperform the market last year, and his outlook for 2025.
Prada’s Plan for Growing in a Luxury Downturn
What's 'polyhedric brand equity'? Chief executive Andrea Guerra breaks down how Prada and Miu Miu — luxury’s ‘cultural brands’ par excellence — continued to outperform the market last year, and his outlook for 2025.
The News in Brief
UK Retail Sales Drop for the First Time in Three Months
Scorching weather and fewer discounts discouraged shoppers and ended a recent rebound in consumer spending as retail sales fell for the first time since April.
Fashion CEO Hunsicker Gets Five Years for $300 Million Fraud
Christine Hunsicker, founder of the fashion-rental and technology company CaaStle Inc., was sentenced to five years in prison for defrauding investors out of $300 million.
Boohoo Fined $2.7 Million by French Watchdog Over Deceptive Discounts
Nearly half of the examined promotions were revealed to be price increases. The Debenhams-owned fast-fashion brand also used terms like ‘leather’ to sell synthetic products.
Report: Shein Postpones IPO to September
Shein has pushed back its market debut following a delay in taking investor orders for its Hong Kong IPO at a reduced valuation, the South China Morning Post reported.
Lululemon Senior Executive Exits in Third Recent Departure
The top communications officer at the company is leaving, adding to the list of executives departing ahead of CEO Heidi O’Neill’s arrival.
Trump Picks White House Ally Overton to Lead Embattled FDA
The US president chose an ally to steady an agency shaken by staff losses, low morale and fights over vaccines and drug approvals.
JD Sports Cuts Outlook as Shoppers Curb Spending on Sneakers
The retailer cut its profit outlook after weaker-than-expected sales in the quarter, as customers grapple with cost-of-living pressures and pull back on discretionary spending.