Alexandre Arnault Joins Nike’s Board of Directors
The LVMH executive joins Nike’s board as the sportswear giant prepares to be removed from the S&P 100 index after nearly two decades.
activewear
Luxury
Massimo Osti Studio to Launch at Paris Fashion Week
A new label named for the Italian sportswear innovator will be launched as a spin-off of outerwear firm C.P. Company in January.
Massimo Osti Studio to Launch at Paris Fashion Week
A new label named for the Italian sportswear innovator will be launched as a spin-off of outerwear firm C.P. Company in January.
Retail
The Category Where Nike Is Racing to Catch Up
The world’s biggest footwear brand has struggled to fend off competition in the fast-growing running category. Earnings this week provide an opportunity to show progress.
The Category Where Nike Is Racing to Catch Up
The world’s biggest footwear brand has struggled to fend off competition in the fast-growing running category. Earnings this week provide an opportunity to show progress.
Retail
In Olympics Race, Adidas Pursues Edge in New Sports
As sportswear rivals jockey for position ahead of next year’s Paris Olympics, Adidas is aiming to stamp its brand on smaller events such as breaking, climbing, skateboarding and BMX.
In Olympics Race, Adidas Pursues Edge in New Sports
As sportswear rivals jockey for position ahead of next year’s Paris Olympics, Adidas is aiming to stamp its brand on smaller events such as breaking, climbing, skateboarding and BMX.
Retail
Adidas Launches Fear of God Athletics Collaboration
The long-awaited tie-up between the German sportswear company and designer Jerry Lorenzo’s label launched Dec. 3.
Adidas Launches Fear of God Athletics Collaboration
The long-awaited tie-up between the German sportswear company and designer Jerry Lorenzo’s label launched Dec. 3.
Workplace & Talent
At Lululemon, Being Black Is ‘Off-Brand’
Like many companies in fashion and other industries, the $50 billion yoga apparel brand created a new department in 2020 it said would help improve its diversity and inclusion and create a more equitable playing field for minorities. In interviews with BoF, 14 current and former Black employees said things have only worsened since then.
At Lululemon, Being Black Is ‘Off-Brand’
Like many companies in fashion and other industries, the $50 billion yoga apparel brand created a new department in 2020 it said would help improve its diversity and inclusion and create a more equitable playing field for minorities. In interviews with BoF, 14 current and former Black employees said things have only worsened since then.
Retail
Alo Yoga Parent Seeks Investment at $10 Billion Valuation
Alo Yoga’s parent company is exploring a potential investment that could value the US maker of celebrity-donned workout clothes at about $10 billion, according to people familiar with the matter.
Alo Yoga Parent Seeks Investment at $10 Billion Valuation
Alo Yoga’s parent company is exploring a potential investment that could value the US maker of celebrity-donned workout clothes at about $10 billion, according to people familiar with the matter.
Retail
Timberland Owner VF Corp Facing Second Activist Push by Legion
VF Corp. is being targeted by activist investor Legion Partners Asset Management after another firm pushing for changes unveiled a position this month in the owner of The North Face and Vans apparel brands, according to people with knowledge with the matter.
Timberland Owner VF Corp Facing Second Activist Push by Legion
VF Corp. is being targeted by activist investor Legion Partners Asset Management after another firm pushing for changes unveiled a position this month in the owner of The North Face and Vans apparel brands, according to people with knowledge with the matter.
Retail
Clothing Stocks Seen as Latest Winners From Weight-Loss Drugs
The boom in weight-loss drugs is set to provide a boost to sportswear brands and clothing retailers, according to Deutsche Bank AG analysts.
Clothing Stocks Seen as Latest Winners From Weight-Loss Drugs
The boom in weight-loss drugs is set to provide a boost to sportswear brands and clothing retailers, according to Deutsche Bank AG analysts.
Partner Content
Inside the Apparel Team at On with Tim Coppens
On’s apparel designer discusses how collaboration, product innovation and sustainability plays into the design approach at the Roger Federer-backed Swiss sportswear brand.
Inside the Apparel Team at On with Tim Coppens
On’s apparel designer discusses how collaboration, product innovation and sustainability plays into the design approach at the Roger Federer-backed Swiss sportswear brand.
Retail
Aritzia Expands to Men’s with Acquisition of Activewear Brand Reigning Champ
The women’s retailer announced it will acquire 75 percent of the brand, with a total enterprise value of $63 million, and acquire the rest of the business over the next five years.
Aritzia Expands to Men’s with Acquisition of Activewear Brand Reigning Champ
The women’s retailer announced it will acquire 75 percent of the brand, with a total enterprise value of $63 million, and acquire the rest of the business over the next five years.
Retail
Why Adidas Is Selling Reebok
The German sportswear giant has more urgent priorities as it navigates out of the pandemic, and Reebok’s rich sneaker archive could be appealing to a range of buyers.
Why Adidas Is Selling Reebok
The German sportswear giant has more urgent priorities as it navigates out of the pandemic, and Reebok’s rich sneaker archive could be appealing to a range of buyers.
Retail
Case Study | Inside Nike’s Radical Direct-to-Consumer Strategy
How did Nike’s share price hit an all-time high in the middle of a pandemic? The American sportswear giant’s success is rooted in a radical direct-to-consumer strategy built around content, community and customisation, and conceived for a post-internet world where brand connections are everything.
Case Study | Inside Nike’s Radical Direct-to-Consumer Strategy
How did Nike’s share price hit an all-time high in the middle of a pandemic? The American sportswear giant’s success is rooted in a radical direct-to-consumer strategy built around content, community and customisation, and conceived for a post-internet world where brand connections are everything.
The News in Brief
Matthieu Blazy, Sarah Burton, Haider Ackermann Among Nominees for BFC Designer of the Year
The Fashion Awards ceremony, set for Nov. 30, will also recognise the BFC’s second Vanguard award recipient, recognising emerging British design talent.
Supergoop Announces Chief Commercial Officer
The sunscreen label has appointed former Coty executive Jamie Parker to the newly created role as it gears up to become a “global skin health company.”
Mytheresa Owner’s Sales Rise as Ultra Wealthy Keep Shopping
LuxExperience posted a rise in sales as the luxury multibrand platform’s strategy of catering to the ultra wealthy helped it navigate a difficult environment for high-end fashion.
The Independents Acquires Production Studio Smuggler
The global collective has brought film studio Smuggler under its umbrella to bolster its entertainment capabilities.
L’Oréal Steals French Stock Market Crown From LVMH
The cosmetics group became France’s most valuable listed company on Tuesday, the first time since 2017 that a non-luxury company has claimed the top spot at the end of a trading day.
Authentic Brands Targets Creator Economy, Eyes Public Offering
The licensor could pursue an IPO as early as the first half of next year.
Vogue Mexico and Latin America Editor-in-Chief Karla Martinez de Salas to Step Down
The industry veteran is joining Latino-focused media platform Avance Global to establish a new lifestyle brand that will span fashion, design, travel, food, culture and entertainment.