Demna
Creative Director, Gucci
The former longtime Balenciaga artistic director is now tasked with restoring the Gucci brand.
Balenciaga’s Couture Reboot: Revolution or Reiteration?
Demna Gvasalia revived Balenciaga’s long-dormant couture collection as an elevated version of his ready-to-wear, reports Angelo Flaccavento.
Balenciaga Headlines a Buzzy Couture Week
This week, everyone will be talking about Pieter Mulier’s Alaïa debut and Demna Gvasalia’s first Balenciaga couture collection, plus the industry’s worsening shipping woes.
At Balenciaga, Armour for Our Neo-Medieval Age
For Autumn 2021, designer Demna Gvasalia seemed to search for light in our techno-feudal darkness, writes Tim Blanks.
Balenciaga Joins Fashion’s Video Game Craze
This week, everyone will be talking about Balenciaga’s unique approach to debuting its new collection and holiday shipping snafus. Get your BoF Professional Cheat Sheet.
At Balenciaga, a World Turning Inwards and Waking Up
For Pre-Collection Summer 2021, Demna Gvasalia refreshed his signature fusion of sport, street and salon with a play on WFH-wear and a sharp focus on sustainability.
Matthew Williams’ Givenchy Mission
The new designer is clearly on a mission to project the French house into the future with his fierce urban sensibility, but at times the results looked a little rigid, even icy.
The New Wave of Fashion Criticism
Fashion commentary is thriving online in the form of memes, Tweets, Instagram story slideshows, lengthy videos and even 15-second TikTok clips. This season’s purely digital fashion shows could propel their popularity further.
Winners Take All: How LVMH and Kering Will Extend Their Supremacy Post-Pandemic
The family-controlled French giants are well positioned to further dominate the luxury fashion sector. But neither can afford to ignore the threat of disruption.
What Makes a Luxury Turnaround Work?
From Bottega Veneta’s aesthetic reinvention to Burberry’s attempts to move upmarket, there are several different genres of brand turnaround strategies, with significantly different probabilities of success.
The End of the (Fashion) World as We Know It
If nature is inexorable, a volatile pathogen like coronavirus is its consummate ambassador and the fashion industry must change or die, writes Tim Blanks.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
