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Stone Island

Stone Island
Robert L. Triefus
Robert L. Triefus

President & CEO, Stone Island

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Partner content by Stone Island

Stone Island is a global leader in product design and garment innovation. Since our founding in 1982 in Ravarino, Emilia-Romagna, a shared mindset has driven us to become a globally recognised icon of independent spirit, leadership and innovation. through continuous research, fabric technology and experimentation, we push the boundaries of material innovation and place ourselves at the vanguard of product design. Our collective ambition is rooted in independence of thought, action, and spirit, empowering individuals while creating opportunity for all.

For over forty years, Stone Island has built an ever-growing worldwide community united by a commitment to innovation and activated by new product development. Passion, shared purpose, experimentation, innovation, respect, and collaboration define us. From our roots in Ravarino to teams across the globe, we are connected by a common mindset and a shared ambition. Famiglia is what binds us together and drives how we work, grow and succeed.

By joining Stone Island, you become part of this Famiglia. We are passionate about what we do and we share a common purpose. we are part of something bigger than ourselves.

The self-reliant.

The experimenters.

The innovators.

We tackle challenges, seeking what’s beyond the horizon, by following our inner compass.

This spirit defines the culture we nurture every day.

Company Snapshot

TYPEPublic
ESTABLISHED1982
HEADQUARTERSItaly

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Highlights
Latest News & Analysis
Partner Content

Forging an Edge in Fashion and Sports E-Commerce

Last week, BoF and Amazon Fashion and Sports gathered industry leaders for a panel event to unpack how brands can drive attention and conversion on- and off-screen through a compelling digital experience. Now, BoF shares insights from the discussion.

Partner Content

Forging an Edge in Fashion and Sports E-Commerce

Last week, BoF and Amazon Fashion and Sports gathered industry leaders for a panel event to unpack how brands can drive attention and conversion on- and off-screen through a compelling digital experience. Now, BoF shares insights from the discussion.


Retail

Case Study | The New Hype Playbook: From Drops to Stories

Hype is often misunderstood as fleeting or superficial, but it’s ultimately about getting consumers excited and offers brands a powerful means to cut through noise and capture attention. With shoppers tiring of viral marketing stunts, however, brands need a new playbook that can deliver sustained cultural momentum.

Retail

Case Study | The New Hype Playbook: From Drops to Stories

Hype is often misunderstood as fleeting or superficial, but it’s ultimately about getting consumers excited and offers brands a powerful means to cut through noise and capture attention. With shoppers tiring of viral marketing stunts, however, brands need a new playbook that can deliver sustained cultural momentum.


Partner Content

BoF and Marriott Luxury Group Host the Luxury Leaders Salon

Executives from Burberry, Etro, 10 Corso Como and Stone Island joined founders and creative leaders at an intimate Luxury Leaders Salon at The Lake Como Edition hotel, in Northern Italy.

Partner Content

BoF and Marriott Luxury Group Host the Luxury Leaders Salon

Executives from Burberry, Etro, 10 Corso Como and Stone Island joined founders and creative leaders at an intimate Luxury Leaders Salon at The Lake Como Edition hotel, in Northern Italy.


Retail

Stone Island’s CEO Details New Store Design and Expansion Plans

The luxury Italian sportswear label is revamping stores in key US cities, as it looks to return to growth.

Retail

Stone Island’s CEO Details New Store Design and Expansion Plans

The luxury Italian sportswear label is revamping stores in key US cities, as it looks to return to growth.


Beauty

A Recovering Los Angeles Gets Back to Events

Awards season gifting suites, brand activations, influencer events and postponed parties have kicked back into gear as the traumatised city gets ready to rebuild.

Beauty

A Recovering Los Angeles Gets Back to Events

Awards season gifting suites, brand activations, influencer events and postponed parties have kicked back into gear as the traumatised city gets ready to rebuild.


Luxury

Can Stone Island Scale Without Losing Its Spirit?

CEO Robert Triefus is balancing celebrity-fronted global campaigns and flagship stores in luxury shopping hubs with efforts to preserve the brand’s tribal appeal.

Luxury

Can Stone Island Scale Without Losing Its Spirit?

CEO Robert Triefus is balancing celebrity-fronted global campaigns and flagship stores in luxury shopping hubs with efforts to preserve the brand’s tribal appeal.


Partner Content

Industry Leaders Share Perspectives at Milan Fashion Week Men’s Celebration

BoF, together with Amazon Fashion, unite renowned designers, executives, entrepreneurs and creatives from brands and businesses including Prada, Bottega Veneta, Moncler, Bally, Versace, Marni, Stone Island, Zegna, Tod’s, Cabana Magazine, Diesel and Setchu.

Partner Content

Industry Leaders Share Perspectives at Milan Fashion Week Men’s Celebration

BoF, together with Amazon Fashion, unite renowned designers, executives, entrepreneurs and creatives from brands and businesses including Prada, Bottega Veneta, Moncler, Bally, Versace, Marni, Stone Island, Zegna, Tod’s, Cabana Magazine, Diesel and Setchu.


Partner Content

Connecting to Consumers Through Entertainment and Culture

As today’s consumers split their time across a multitude of content channels and formats, the strategies employed to engage, entertain and convert them are evolving. BoF and Amazon Fashion gathered executives in Milan to discuss the opportunities.

Partner Content

Connecting to Consumers Through Entertainment and Culture

As today’s consumers split their time across a multitude of content channels and formats, the strategies employed to engage, entertain and convert them are evolving. BoF and Amazon Fashion gathered executives in Milan to discuss the opportunities.


Luxury

Moncler’s Plan to Take Back the Mountain (And Stay at Luxury’s Summit)

After a year of industry-beating growth, CEO Remo Ruffini is leaning into promoting core lines like the Grenoble mountain sports range and bread-and-butter puffer jackets.

Luxury

Moncler’s Plan to Take Back the Mountain (And Stay at Luxury’s Summit)

After a year of industry-beating growth, CEO Remo Ruffini is leaning into promoting core lines like the Grenoble mountain sports range and bread-and-butter puffer jackets.


Fashion Week

In Milan, a Classical Restoration

Tailoring was all over in the latest round of men’s shows, and with it a newfound sense of properness, reports Angelo Flaccavento.

Fashion Week

In Milan, a Classical Restoration

Tailoring was all over in the latest round of men’s shows, and with it a newfound sense of properness, reports Angelo Flaccavento.