Nike
Fashion Is Still Failing on Workers’ Rights
The fashion industry runs on systemic inequality and social injustice. BoF assesses companies’ efforts to protect workers in their supply chain in the latest in a series of articles examining the findings of The BoF Sustainability Index.
Fashion Is Still Failing on Workers’ Rights
The fashion industry runs on systemic inequality and social injustice. BoF assesses companies’ efforts to protect workers in their supply chain in the latest in a series of articles examining the findings of The BoF Sustainability Index.
Measuring Fashion’s Sustainability Gap — Download the Report Now
Brands are talking about sustainability more than ever before, but does their rhetoric stand up to scrutiny? BoF’s new report, The BoF Sustainability Index, benchmarks 15 of the industry’s biggest companies against ambitious environmental and social goals and finds fashion is falling short.
Measuring Fashion’s Sustainability Gap — Download the Report Now
Brands are talking about sustainability more than ever before, but does their rhetoric stand up to scrutiny? BoF’s new report, The BoF Sustainability Index, benchmarks 15 of the industry’s biggest companies against ambitious environmental and social goals and finds fashion is falling short.
The Risky Business of Emerging Manufacturing Hubs
The pandemic is not the only cause of disruption to global supply chains. From Myanmar to Ethiopia, civil unrest and political conflict are impacting suppliers used by brands like H&M and Benetton.
The Risky Business of Emerging Manufacturing Hubs
The pandemic is not the only cause of disruption to global supply chains. From Myanmar to Ethiopia, civil unrest and political conflict are impacting suppliers used by brands like H&M and Benetton.
Where Will Americans Spend Their Stimulus Checks?
This week, everyone will be talking about a potential stimulus-driven shopping spree in the US, the start of Rakuten Fashion Week in Tokyo and Nike’s financial results.
Where Will Americans Spend Their Stimulus Checks?
This week, everyone will be talking about a potential stimulus-driven shopping spree in the US, the start of Rakuten Fashion Week in Tokyo and Nike’s financial results.
The Radical Strategy That Drove Nike’s Pandemic Success
How a bold direct-to-consumer push unveiled by former chief executive Mark Parker almost four years ago drove the sportswear giant’s stock price to an all-time high in the middle of a pandemic.
The Radical Strategy That Drove Nike’s Pandemic Success
How a bold direct-to-consumer push unveiled by former chief executive Mark Parker almost four years ago drove the sportswear giant’s stock price to an all-time high in the middle of a pandemic.
The Vaccine Is Finally Here. When Will Fashion See the Benefits?
This week, everyone will be talking about the rollout of Covid-19 vaccines, Saint Laurent’s approach to showing and Nike’s financial results. Get your BoF Professional Cheat Sheet.
The Vaccine Is Finally Here. When Will Fashion See the Benefits?
This week, everyone will be talking about the rollout of Covid-19 vaccines, Saint Laurent’s approach to showing and Nike’s financial results. Get your BoF Professional Cheat Sheet.
The Year Ahead: Less Is More for Both Consumers and Brands
Consumers are rethinking how much they buy, while brands are realising that simply stocking more products does not drive better financial results. Winning companies must reduce complexity and inventory levels by taking a more focused and responsive approach to their assortment.
The Year Ahead: Less Is More for Both Consumers and Brands
Consumers are rethinking how much they buy, while brands are realising that simply stocking more products does not drive better financial results. Winning companies must reduce complexity and inventory levels by taking a more focused and responsive approach to their assortment.
The Year Ahead: Fashion Is Set for a Surge in M&A
As the gap widens between the best-performing companies and the rest, M&A activity will increase as leaders manoeuvre to take market share, unlock new opportunities and expand capabilities.
The Year Ahead: Fashion Is Set for a Surge in M&A
As the gap widens between the best-performing companies and the rest, M&A activity will increase as leaders manoeuvre to take market share, unlock new opportunities and expand capabilities.
The Year Ahead: Rethinking Retail ROI
Amplified by a potential power shift from landlords to retailers and the need to seamlessly embed digital, companies will need to make tough choices to improve their return on investments.
The Year Ahead: Rethinking Retail ROI
Amplified by a potential power shift from landlords to retailers and the need to seamlessly embed digital, companies will need to make tough choices to improve their return on investments.
Case Study | Inside Nike’s Radical Direct-to-Consumer Strategy
How did Nike’s share price hit an all-time high in the middle of a pandemic? The American sportswear giant’s success is rooted in a radical direct-to-consumer strategy built around content, community and customisation, and conceived for a post-internet world where brand connections are everything.
Case Study | Inside Nike’s Radical Direct-to-Consumer Strategy
How did Nike’s share price hit an all-time high in the middle of a pandemic? The American sportswear giant’s success is rooted in a radical direct-to-consumer strategy built around content, community and customisation, and conceived for a post-internet world where brand connections are everything.