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Louis Vuitton

Louis Vuitton
News & Analysis

Meet the Unsung Heroes of the World’s Biggest Fashion Houses

Fashion has long perpetuated a single creator myth, but behind every great designer is a team of designers, some of them powerhouses in their own right.

News & Analysis

Meet the Unsung Heroes of the World’s Biggest Fashion Houses

Fashion has long perpetuated a single creator myth, but behind every great designer is a team of designers, some of them powerhouses in their own right.


News & Analysis

Louis Vuitton Turns to Facebook Bot to Chat Up Customers Online

The move comes as owner LVMH, whose products also include Christian Dior perfumes and Dom Pérignon Champagne, accelerates its efforts to bring its luxury goods empire into the digital age.

News & Analysis

Louis Vuitton Turns to Facebook Bot to Chat Up Customers Online

The move comes as owner LVMH, whose products also include Christian Dior perfumes and Dom Pérignon Champagne, accelerates its efforts to bring its luxury goods empire into the digital age.


Retail

Luxury Retail's War with Organised Crime

The number of smash-and-grab thefts in the fashion and luxury industry is rising. How can retailers protect themselves?

Retail

Luxury Retail's War with Organised Crime

The number of smash-and-grab thefts in the fashion and luxury industry is rising. How can retailers protect themselves?


Luxury

What’s Selling in Trumpland, USA

Consumers of luxury goods in the wealthiest areas of the country that voted for Donald Trump favour traditional labels including Chanel, Louis Vuitton and David Yurman.

Luxury

What’s Selling in Trumpland, USA

Consumers of luxury goods in the wealthiest areas of the country that voted for Donald Trump favour traditional labels including Chanel, Louis Vuitton and David Yurman.


Marketing

What Makes A Great Instagram Campaign?

In partnership with Instagram, BoF looks at three winning case studies from Louis Vuitton, Adidas and Michael Kors.

Marketing

What Makes A Great Instagram Campaign?

In partnership with Instagram, BoF looks at three winning case studies from Louis Vuitton, Adidas and Michael Kors.


Fashion Week

A Nothing-To-Lose Kick at Louis Vuitton

It felt like a breakthrough for Nicolas Ghesquière. If the brand’s raison d'être is travel, he’d certainly found his own way into the idea: time, not place.

Fashion Week

A Nothing-To-Lose Kick at Louis Vuitton

It felt like a breakthrough for Nicolas Ghesquière. If the brand’s raison d'être is travel, he’d certainly found his own way into the idea: time, not place.


Luxury

Louis Vuitton and Hermès Lead Interbrand Ranking, as Ralph Lauren Drops Off

BoF can exclusively reveal Interbrand’s Best Global Brands 2017. Among luxury players, Louis Vuitton held its top position, while Hermès and Gucci climbed, Burberry and Prada slipped, and Ralph Lauren dropped off the list entirely.

Luxury

Louis Vuitton and Hermès Lead Interbrand Ranking, as Ralph Lauren Drops Off

BoF can exclusively reveal Interbrand’s Best Global Brands 2017. Among luxury players, Louis Vuitton held its top position, while Hermès and Gucci climbed, Burberry and Prada slipped, and Ralph Lauren dropped off the list entirely.


News & Analysis

Inside the Millennial Mind of Selena Gomez

The pop superstar speaks to BoF's Imran Amed about mental health, the power of authenticity, aligning herself with Coach and why it’s important to separate what you can see on your phone from real life.

News & Analysis

Inside the Millennial Mind of Selena Gomez

The pop superstar speaks to BoF's Imran Amed about mental health, the power of authenticity, aligning herself with Coach and why it’s important to separate what you can see on your phone from real life.


China

Louis Vuitton Launches E-Commerce in China

The LVMH-owned French fashion house has launched an e-commerce website in China to tap a booming online shopping market.

China

Louis Vuitton Launches E-Commerce in China

The LVMH-owned French fashion house has launched an e-commerce website in China to tap a booming online shopping market.


Technology

Bits & Bytes | Adidas Launches Lifestyle App, Amazon Leads 'Try Before You Buy' Trend

This week, why the Adidas 'All Day' App is more than just a fitness tracker, while Amazon leads the pack in a new online shopping trend.

Technology

Bits & Bytes | Adidas Launches Lifestyle App, Amazon Leads 'Try Before You Buy' Trend

This week, why the Adidas 'All Day' App is more than just a fitness tracker, while Amazon leads the pack in a new online shopping trend.