Launchmetrics
Remembering Lagerfeld and Lanvin's Next Chapter at Paris Fashion Week
This week, everyone will be talking about Paris Fashion Week, the Oscars and the future of red carpet dressing and a wave of earnings reports from troubled retailers. Read our BoF Professional Cheat Sheet.
Remembering Lagerfeld and Lanvin's Next Chapter at Paris Fashion Week
This week, everyone will be talking about Paris Fashion Week, the Oscars and the future of red carpet dressing and a wave of earnings reports from troubled retailers. Read our BoF Professional Cheat Sheet.
Does Oscars Fashion Still Matter?
As the cultural power of Hollywood continues to decline, red-carpet dressing isn’t what it used to be, writes Amy Odell.
Does Oscars Fashion Still Matter?
As the cultural power of Hollywood continues to decline, red-carpet dressing isn’t what it used to be, writes Amy Odell.
Here’s What It Takes to Get Buzz at Fashion Week
Designers must invest more in their own social media channels, rather than over-relying on influencers, according to a new report by Launchmetrics.
Here’s What It Takes to Get Buzz at Fashion Week
Designers must invest more in their own social media channels, rather than over-relying on influencers, according to a new report by Launchmetrics.
It's Time To Pull The Plug on (Some) Men's Fashion Weeks
Dedicated men's fashion weeks in New York and London no longer hold the value that they once did. It's time to change with the market.
It's Time To Pull The Plug on (Some) Men's Fashion Weeks
Dedicated men's fashion weeks in New York and London no longer hold the value that they once did. It's time to change with the market.
Announcing Launchmetrics, Poiret, Columbia College Chicago and Athletic Propulsion Labs
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
Announcing Launchmetrics, Poiret, Columbia College Chicago and Athletic Propulsion Labs
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
Can Paris Grow Its Fashion-Tech Game?
Backed by the likes of President Macron and LVMH, the world’s fashion capital is rolling out the red carpet for tech start-ups as well as designer labels. BoF goes behind the hype.
Can Paris Grow Its Fashion-Tech Game?
Backed by the likes of President Macron and LVMH, the world’s fashion capital is rolling out the red carpet for tech start-ups as well as designer labels. BoF goes behind the hype.
Why Nike Is Unafraid to Take Sides in America’s Culture Wars
The sportswear giant’s decision to feature polarising American football quarterback Colin Kaepernick in its advertising, inciting threats of a boycott and antagonising US president Trump, may be one of its smartest marketing moves yet.
Why Nike Is Unafraid to Take Sides in America’s Culture Wars
The sportswear giant’s decision to feature polarising American football quarterback Colin Kaepernick in its advertising, inciting threats of a boycott and antagonising US president Trump, may be one of its smartest marketing moves yet.
Launchmetrics Raises $50 Million, Aims to Quadruple Business
The technology and data analytics provider aims to expand into Asia and the Middle East and grow revenue from $25 to $100 million in four years.
Launchmetrics Raises $50 Million, Aims to Quadruple Business
The technology and data analytics provider aims to expand into Asia and the Middle East and grow revenue from $25 to $100 million in four years.
Ivan Bart Rethinks IMG’s Approach to Fashion Week
The executive, who now oversees IMG’s global fashion event business, says providing a platform for conversation is the key to regaining the agency’s grip on New York Fashion Week.
Ivan Bart Rethinks IMG’s Approach to Fashion Week
The executive, who now oversees IMG’s global fashion event business, says providing a platform for conversation is the key to regaining the agency’s grip on New York Fashion Week.
Has Fashion Week’s Influencer Bubble Finally Burst?
Aspiring show attendees calling themselves 'influencers' flood the inboxes of PRs with requests for invites each season.
Has Fashion Week’s Influencer Bubble Finally Burst?
Aspiring show attendees calling themselves 'influencers' flood the inboxes of PRs with requests for invites each season.