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Luxury’s Problem With Unsold Stock Comes Under the Microscope
New European regulations will soon force high-end brands to reveal all the stock they shred and burn to keep retail values high.
Paris Day Six: The Magic of Reality
Celine’s Michael Rider and Hermès’ Nadège Vanhée made real clothes feel enchanting. Plus, Comme des Garçons, Junya Wantanabe, Ann Demeulemeester and more.
Why Luxury Shares Are (Mostly) Suffering
LVMH and Kering have seen their post-pandemic gains vanish and Hermès has taken a knock as investors question prospects for a sector rebound. Richemont’s climb, meanwhile, shows no sign of letting up.
As AI Floods the Feed, Fashion Marketers Tap Artists
From Hermès to Loewe, fashion houses are swapping hyper-polished digital graphics for watercolour, paper collages and craft to restore a sense of humanity.
Will Jewellery Help Shape Luxury’s Winners?
As weak appetite for handbags and geopolitical tensions weigh on fashion sales, luxury groups are leaning on high-performing jewellery to help boost growth and steady profit margins.
The Most Desirable Fashion Companies to Work for in 2026
Chanel, Hermès and Dior lead the pack as 1,173 fashion professionals and aspiring workers from 93 countries tell BoF Careers which brands they most want to work for — and why.
Moncler and Zegna Results: Beyond the Jacket and the Suit
Moncler’s most muted quarter and Zegna’s US expansion will provide clues to whether the two Italian luxury groups can sustain their transformations.
Opinion: Can Erling Haaland’s $50,000 Hermès Man Bags Help Rescue Luxury?
Luxury companies need to adjust their strategies to tempt more men to buy handbags, Bloomberg’s Andrea Felsted writes.
The Chinese Photographers Global Brands Are Banking On
Once known primarily for local assignments, Chinese fashion photographers like Julian Song and Annie Lai are now landing global campaigns for brands from Hermès to Gucci on the strength of their artistry and broader appeal.
Ralph Lauren Wins China Superfans by Selling the American Dream — At the Right Price
Collector Xiao Neng says he has spent at least $1 million on Ralph Lauren clothing over the past four to five years, building a wardrobe so large that he now sells pieces of it in two vintage stores that he opened in downtown Shanghai.