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Burberry

Established by Thomas Burberry in 1856, Burberry is a global luxury fashion brand with a strong British heritage.

Burberry
Luxury

Why Tax-Free Shopping Matters

This week, Burberry’s chairman took the UK prime minister to task over his decision to eliminate tax-free shopping for tourists, calling Britain the ‘least attractive shopping destination in Europe.’


Luxury

Burberry Chair Says UK ‘Least Attractive Shopping Destination in Europe’

At an event organised by prime minister Rishi Sunak’s government, Gerry Murphy criticised the 2020 decision to end the UK’s tax-free shopping program and called Bexit a ‘drag on growth.’


Fashion Week

The BoF Podcast | Restarts and Resets in the Fashion Month Gone By

Tim Blanks and Imran Amed discuss the highlights of the Autumn/Winter 2023 collections, including Daniel Lee’s debut at Burberry, a transitional show at Gucci and Balenciaga’s first brand statement in the wake of the advertising scandal.


Luxury

BoF Insights | Why Burberry Is Putting Statement Shoes in the Spotlight

Creative director Daniel Lee’s debut show underscored the luxury industry’s focus on designer shoes to drive growth, with a big nod to the hybrid glam-comfort styles that luxury customers now crave.


Fashion Week

Daniel Lee’s Burberry Debut: Mission Accomplished

But his celebration of tradition isn’t all that it seems.


Luxury

Daniel Lee’s High-Stakes Burberry Debut, Explained

The former Bottega Veneta designer’s first collection is London Fashion Week’s hottest ticket. Ahead of the show, BoF breaks down what’s at stake for the British megabrand.


Luxury

Pierpaolo Piccioli, Grace Wales Bonner, Bella Hadid and Burberry Among 2022 Fashion Award Winners

The star-studded annual ceremony recognised a mix of established talent and rising stars, while also paying tribute to the late Queen Elizabeth II.


Luxury

Riccardo Tisci Reveals New Design Under Own Label

Actress and screenwriter Michaela Coel wore a custom black gown designed by Tisci for the premiere of 'Black Panther: Wakanda Forever.'


Luxury

Secondhand Luxury: Opportunity or Threat?

The luxury industry is divided on secondhand goods, with the likes of Balenciaga launching branded resale programmes even as top-end Chanel and Hermès hold out.


China

Will Fashion’s Bet on Food and Beverage Pay Off?

In China, branded cafes, bars and restaurants are a marketing sweet spot for luxury players like Burberry, Cartier and Tiffany but navigating an unfamiliar sector amid strict lockdowns isn’t easy.