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Balenciaga

Balenciaga
Luxury

The Business Vision Behind Balenciaga’s ‘New Era’

From a couture revival to winning the Met Gala, the Kering-owned brand is white-hot. Ahead of its buzzed-about Paris Fashion Week show Saturday, CEO Cedric Charbit speaks to BoF about the strategy behind ‘new era’ Balenciaga and his plan for pushing sales to the next level.

Luxury

The Business Vision Behind Balenciaga’s ‘New Era’

From a couture revival to winning the Met Gala, the Kering-owned brand is white-hot. Ahead of its buzzed-about Paris Fashion Week show Saturday, CEO Cedric Charbit speaks to BoF about the strategy behind ‘new era’ Balenciaga and his plan for pushing sales to the next level.


Direct-to-Consumer

The Original Direct-to-Consumer Brand Heads for the Exit

This week, everyone will be talking about Warby Parker going public via a direct listing, new designers at Paris Fashion Week and the premiere of BoF’s new television show.

Direct-to-Consumer

The Original Direct-to-Consumer Brand Heads for the Exit

This week, everyone will be talking about Warby Parker going public via a direct listing, new designers at Paris Fashion Week and the premiere of BoF’s new television show.


Luxury

Balenciaga and Fortnite Are a Match Made in the Metaverse

The collaboration spans virtual and physical clothes, as well as a marketing campaign that will appear on billboards in cities like New York and Tokyo, as well as in Fortnite itself.

Luxury

Balenciaga and Fortnite Are a Match Made in the Metaverse

The collaboration spans virtual and physical clothes, as well as a marketing campaign that will appear on billboards in cities like New York and Tokyo, as well as in Fortnite itself.


Retail

Luxury’s Bond Street Shuffle

The arrival of brands like Celine and Balenciaga on New Bond Street points to subtle but significant shifts in the makeup of London’s epicentre of luxury shopping.

Retail

Luxury’s Bond Street Shuffle

The arrival of brands like Celine and Balenciaga on New Bond Street points to subtle but significant shifts in the makeup of London’s epicentre of luxury shopping.


Luxury

Redefining Relevance at the Met Gala

Fashion’s most exclusive party returned with a smaller and younger guest list, an anything-goes interpretation of the American fashion theme and an official meme correspondent.

Luxury

Redefining Relevance at the Met Gala

Fashion’s most exclusive party returned with a smaller and younger guest list, an anything-goes interpretation of the American fashion theme and an official meme correspondent.


China

How Concerned Should Fashion Be About Chinese Stagflation?

China’s producer price inflation has been impacting the cost of sourcing. Now, fashion brands are also bracing for broader economic pressures that may lead consumers to tighten their belts.

China

How Concerned Should Fashion Be About Chinese Stagflation?

China’s producer price inflation has been impacting the cost of sourcing. Now, fashion brands are also bracing for broader economic pressures that may lead consumers to tighten their belts.


Media

In Atlanta, Kanye West Finds Protection and Redemption

The rapper debuted his 10th studio album with a dramatic show that featured 5,000 dancers and bore the hallmarks of Balenciaga creative director Demna Gvasalia

Media

In Atlanta, Kanye West Finds Protection and Redemption

The rapper debuted his 10th studio album with a dramatic show that featured 5,000 dancers and bore the hallmarks of Balenciaga creative director Demna Gvasalia


Marketing

The Art of Going Dark on Social Media

Kylie Cosmetics and Balenciaga are the latest brands to wipe their social media accounts ahead of a major launch. Here’s the logic behind the strategy and how to execute well.

Marketing

The Art of Going Dark on Social Media

Kylie Cosmetics and Balenciaga are the latest brands to wipe their social media accounts ahead of a major launch. Here’s the logic behind the strategy and how to execute well.


Fashion Week

Balenciaga’s Couture Reboot: Revolution or Reiteration?

Demna Gvasalia revived Balenciaga’s long-dormant couture collection as an elevated version of his ready-to-wear, reports Angelo Flaccavento.

Fashion Week

Balenciaga’s Couture Reboot: Revolution or Reiteration?

Demna Gvasalia revived Balenciaga’s long-dormant couture collection as an elevated version of his ready-to-wear, reports Angelo Flaccavento.


Luxury

Balenciaga Headlines a Buzzy Couture Week

This week, everyone will be talking about Pieter Mulier’s Alaïa debut and Demna Gvasalia’s first Balenciaga couture collection, plus the industry’s worsening shipping woes.

Luxury

Balenciaga Headlines a Buzzy Couture Week

This week, everyone will be talking about Pieter Mulier’s Alaïa debut and Demna Gvasalia’s first Balenciaga couture collection, plus the industry’s worsening shipping woes.