Adidas
Adidas Keeps Thriving in a Chaos-Filled Market
Adidas’ staggering growth continues while the rest of the sportswear industry struggles to find its footing.
Adidas Keeps Thriving in a Chaos-Filled Market
Adidas’ staggering growth continues while the rest of the sportswear industry struggles to find its footing.
Nike’s Hottest Shoe Isn’t a Sneaker
StockX’s newest ‘Big Facts’ report shows that one of Nike’s hottest sneakers of the year wasn’t actually a sneaker at all.
Nike’s Hottest Shoe Isn’t a Sneaker
StockX’s newest ‘Big Facts’ report shows that one of Nike’s hottest sneakers of the year wasn’t actually a sneaker at all.
Have Sneaker Sales Finally Peaked?
Sneakers have dominated the footwear business for years, driven by constant growth from industry leaders like Nike and Adidas. Now, questions are rising about how much further that growth can go.
Have Sneaker Sales Finally Peaked?
Sneakers have dominated the footwear business for years, driven by constant growth from industry leaders like Nike and Adidas. Now, questions are rising about how much further that growth can go.
Five Sports X Fashion Storylines to Watch in 2026
Sports and fashion had a watershed moment in 2025 as the two industries continued to converge. 2026 will be similar. Here’s what to watch for early on in the year.
Five Sports X Fashion Storylines to Watch in 2026
Sports and fashion had a watershed moment in 2025 as the two industries continued to converge. 2026 will be similar. Here’s what to watch for early on in the year.
Opinion: The World Cup Is Nike’s to Lose Versus Adidas
CEO Elliott Hill must see off both Adidas and upstarts to make the most of the World Cup opportunity, writes Andrea Felsted.
Opinion: The World Cup Is Nike’s to Lose Versus Adidas
CEO Elliott Hill must see off both Adidas and upstarts to make the most of the World Cup opportunity, writes Andrea Felsted.
The Sneakers That Mattered Most in 2025
The Business of Fashion crunched the numbers, polled readers and spoke with leading sneaker authorities to identify the shoes that defined the market this year – and pointed the way to what’s coming next.
The Sneakers That Mattered Most in 2025
The Business of Fashion crunched the numbers, polled readers and spoke with leading sneaker authorities to identify the shoes that defined the market this year – and pointed the way to what’s coming next.
The Collab of the Year With Bimma Williams
Collaborations ruled the sportswear world in 2025. Some were good, some were bad. We talk about them all with Collab Lab’s Bimma Williams following the release of his new report about the business.
The Collab of the Year With Bimma Williams
Collaborations ruled the sportswear world in 2025. Some were good, some were bad. We talk about them all with Collab Lab’s Bimma Williams following the release of his new report about the business.
Italian Police Seek Governance Documents From 13 Fashion Firms in Labour Abuse Probe
Governance and supply-chain documents have been requested from 13 luxury fashion brands, including Gucci and Prada, as part of an ongoing investigation into alleged worker exploitation.
Italian Police Seek Governance Documents From 13 Fashion Firms in Labour Abuse Probe
Governance and supply-chain documents have been requested from 13 luxury fashion brands, including Gucci and Prada, as part of an ongoing investigation into alleged worker exploitation.
The Death of Sneakers Is Overstated
The sneaker aftermarket and sneaker culture might not be where they were during their peak years in the early 2020s, but that doesn’t mean that it’s over.
The Death of Sneakers Is Overstated
The sneaker aftermarket and sneaker culture might not be where they were during their peak years in the early 2020s, but that doesn’t mean that it’s over.
Can Fashion Still Meet Its Climate Promises?
As the UN’s annual COP climate summit gets underway against a challenging backdrop, the industry’s near-term pledges to help cap planet-warming emissions are slipping out of reach.
Can Fashion Still Meet Its Climate Promises?
As the UN’s annual COP climate summit gets underway against a challenging backdrop, the industry’s near-term pledges to help cap planet-warming emissions are slipping out of reach.