Latest News & Analysis

Brands Are Using OnlyFans Stars to Make Sex Sell, Again
After years of risk aversion, brands are returning to more sex-centric advertising. The new twist on the age-old tactic incorporates everything from OnlyFans creators to steamy novels.

The RealReal Posts Record Quarterly Revenue, Raises Annual Forecast
The luxury resale platform expanded its EBITDA margin as well, demonstrating that the secondhand fashion sector stands to benefit from tariffs and rising prices in high-end fashion.

‘Liquid’ Butt Lifts as Part of Wider UK Cosmetic Procedures Clampdown
Plans to cut down on 'cowboy' cosmetic procedures have been introduced by the government, meaning that only qualified healthcare professionals will be able to perform high-risk treatments.

A Letter to Kering’s New CEO
Incoming chief executive Luca De Meo needs to urgently tackle two problems, debt levels and management structure, writes Luca Solca.

Warby Parker Announces Executive Changes, End of At-Home Try-On
The eyewear maker said it will discontinue its longstanding program amid its ongoing brick-and-mortar expansion, and announced that its finance chief, Steve Miller, will leave the business in October.

Peloton Projects Sales Decline and Will Cut Jobs in Turnaround Bid
The New York-based fitness technology company is laying off 6 percent of its workers globally.

Ralph Lauren Keeps Winning Streak Going, Raises Annual Outlook
The American fashion company has been a standout among US apparel companies, managing to steadily increase prices in recent years — even before tariffs hit.

Olaplex Finds Success in Direct-to Consumer, Net Sales Increase
The US hair care company reported a 2.3 percent sales gain, its first in four quarters, and has made inroads on its transformation strategy, chief executive Amanda Baldwin told The Business of Beauty.

Opinion: How Wellness Became Toxic
If social media has amplified the “clean” beauty movement, it has also exposed it to poisonous misinformation, writes Lindsay Dahl.

Kenvue Forecasts Annual Profit Below Estimates Amid Strategic Review
The global health company’s annual profit forecast fell below estimates, despite largely meeting quarterly earnings expectations.

African Beauty Brands Head to the Lab
The African beauty market is dominated by natural and botanical brands, but a new crop of emerging indies are hoping to bring science-backed rigour to the continent and engage a new generation of shoppers.

Gen-Z and the Terrifying Rise of Extreme Tanning
Despite warnings from medical professionals, many young people are embracing tanning trends, resorting to dangerous practices like sunbeds and unregulated nasal sprays.