Activewear
Will the ABG Playbook Work at Reebok?
Adidas is selling the sneaker brand for about $2.5 billion, after finding success in recent years by mining the archive and partnering with celebrities and designers. The deal also reunites the brand with Shaquille O’Neal, the face of Reebok during its glory days.
Will the ABG Playbook Work at Reebok?
Adidas is selling the sneaker brand for about $2.5 billion, after finding success in recent years by mining the archive and partnering with celebrities and designers. The deal also reunites the brand with Shaquille O’Neal, the face of Reebok during its glory days.
What’s Driving Activewear’s Endless Boom?
Sportswear companies are upgrading their outlooks for the year as consumers’ appetite for yoga pants and joggers shows no sign of letting up.
What’s Driving Activewear’s Endless Boom?
Sportswear companies are upgrading their outlooks for the year as consumers’ appetite for yoga pants and joggers shows no sign of letting up.
Wolverine Worldwide Acquires Sweaty Betty for $410 Million
The deal marks an expansion into apparel and direct-to-consumer business for the group known for its wholesale-dependent footwear brands.
Wolverine Worldwide Acquires Sweaty Betty for $410 Million
The deal marks an expansion into apparel and direct-to-consumer business for the group known for its wholesale-dependent footwear brands.
Consumers Are Already Saying Goodbye to Their Sweatpants
This week, everyone will be talking about the return of live events and other pre-pandemic activities, new Nike sneakers flooding the market and Lululemon’s expansion plans.
Consumers Are Already Saying Goodbye to Their Sweatpants
This week, everyone will be talking about the return of live events and other pre-pandemic activities, new Nike sneakers flooding the market and Lululemon’s expansion plans.
The Obstacle Standing Between Retailers and Recovery
This week, everyone will be talking about widespread transport delays, the tail end of Paris Fashion Week and Adidas earnings.
The Obstacle Standing Between Retailers and Recovery
This week, everyone will be talking about widespread transport delays, the tail end of Paris Fashion Week and Adidas earnings.