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Footwear

The Year Ahead: How Fashion Is Responding to the Return of Global Travel

With travel expected to soon surpass pre-pandemic levels, The State of Fashion 2024 unpacks how brands and retailers are adapting to strategies to connect with vacation-focused consumers.

The Year Ahead: How Fashion Is Responding to the Return of Global Travel

With travel expected to soon surpass pre-pandemic levels, The State of Fashion 2024 unpacks how brands and retailers are adapting to strategies to connect with vacation-focused consumers.


Unpacking Birkenstock’s Underwhelming Public Debut

Shares of the L Catterton-owned sandal maker sank on their first day of trading, a bad sign for other brands that are thinking about going public.

Unpacking Birkenstock’s Underwhelming Public Debut

Shares of the L Catterton-owned sandal maker sank on their first day of trading, a bad sign for other brands that are thinking about going public.


Birkenstock Could Break Fashion’s IPO Logjam

A blockbuster public listing should clear the way for other brands to try their luck. That, plus LVMH results and what else to watch for in the coming week.

Birkenstock Could Break Fashion’s IPO Logjam

A blockbuster public listing should clear the way for other brands to try their luck. That, plus LVMH results and what else to watch for in the coming week.


Nike’s Virtual Studio Is Dropping Its First Physical Sneaker

But only members who previously purchased one of Nike’s virtual releases will have the chance to buy it.

Nike’s Virtual Studio Is Dropping Its First Physical Sneaker

But only members who previously purchased one of Nike’s virtual releases will have the chance to buy it.


What H&M and Nike Can Tell Us About Fashion’s State of Play

Results from two of fashion’s biggest companies will offer clues about China’s recovery, sweeping changes in the fast fashion landscape and more. That, plus what else to watch for in the coming week.

What H&M and Nike Can Tell Us About Fashion’s State of Play

Results from two of fashion’s biggest companies will offer clues about China’s recovery, sweeping changes in the fast fashion landscape and more. That, plus what else to watch for in the coming week.


The Organised Retail Crime Phenomenon, Explained

Reports of large-scale theft rings are driving US lawmakers to explore tough-on-crime policies. Data on whether there is a crime wave paints a more ambiguous picture. BoF unpacks the murky situation.

The Organised Retail Crime Phenomenon, Explained

Reports of large-scale theft rings are driving US lawmakers to explore tough-on-crime policies. Data on whether there is a crime wave paints a more ambiguous picture. BoF unpacks the murky situation.


Why Adidas’ China Comeback Is Lagging Nike’s

Both brands saw sales decline during the Uighur forced labour controversy but Adidas is more vulnerable to competition from local sportswear giants Li Ning and Anta.

Why Adidas’ China Comeback Is Lagging Nike’s

Both brands saw sales decline during the Uighur forced labour controversy but Adidas is more vulnerable to competition from local sportswear giants Li Ning and Anta.


Can Amina Muaddi Build an Enduring Business From Her Sell-Out Shoes’ Hype?

The brand is opening a permanent shop at Harrods, testing the physical retail waters with an eye to opening a stand-alone store. It’s just one part of a larger strategy to gear the label up for its next stage of growth, the designer said.

Can Amina Muaddi Build an Enduring Business From Her Sell-Out Shoes’ Hype?

The brand is opening a permanent shop at Harrods, testing the physical retail waters with an eye to opening a stand-alone store. It’s just one part of a larger strategy to gear the label up for its next stage of growth, the designer said.


Is This Luxury’s Watershed Moment in India?

Brands like Dior and Valentino are banking on India’s high growth potential, but it will take more than dazzling shows and sleek stores to turn this complex market into a major revenue source.

Is This Luxury’s Watershed Moment in India?

Brands like Dior and Valentino are banking on India’s high growth potential, but it will take more than dazzling shows and sleek stores to turn this complex market into a major revenue source.


The Sneaker Market’s Winners and Losers

Nike and On report results this week, and will likely take a more upbeat view of the sneaker market than their rivals. That, plus what else to watch for this week.

The Sneaker Market’s Winners and Losers

Nike and On report results this week, and will likely take a more upbeat view of the sneaker market than their rivals. That, plus what else to watch for this week.


What’s Adidas Going to Do With All Those Yeezys?

New CEO Bjorn Gulden will face questions about the doomed collaboration when the company reports earnings this week. That, plus what else to watch for in the coming days.

What’s Adidas Going to Do With All Those Yeezys?

New CEO Bjorn Gulden will face questions about the doomed collaboration when the company reports earnings this week. That, plus what else to watch for in the coming days.