Cosmetics
The Business of Beauty Haul of Fame: The Smell of Success
Scenting ultra-exclusive events is beauty’s next big branding opportunity.
The Business of Beauty Haul of Fame: The Smell of Success
Scenting ultra-exclusive events is beauty’s next big branding opportunity.
The Fastest-Growing Beauty Influencers of 2023
Multiple social platforms announced their next generation of creators this week, but TikTok creates overnight beauty stars like no other.
The Fastest-Growing Beauty Influencers of 2023
Multiple social platforms announced their next generation of creators this week, but TikTok creates overnight beauty stars like no other.
How to Build a Beauty Brand That Lasts for Generations
To build a business that lasts, brands must appeal to more than their original core demographic. Behemoths like Nike and Apple have done so — but makeup, skin care and hair lines have had less luck.
How to Build a Beauty Brand That Lasts for Generations
To build a business that lasts, brands must appeal to more than their original core demographic. Behemoths like Nike and Apple have done so — but makeup, skin care and hair lines have had less luck.
Unpacking Beauty’s End-of-Year Price ‘Hacks’
From makeup bags that double as clutches to pre-tax health savings, brands and retailers are leaning into consumer demand for more affordable prices.
Unpacking Beauty’s End-of-Year Price ‘Hacks’
From makeup bags that double as clutches to pre-tax health savings, brands and retailers are leaning into consumer demand for more affordable prices.
How Mini Beauty Became Big Business
Once seen as a last-minute impulse purchase, bite-sized products are becoming a main attraction for prestige brands and retailers looking to widen their customer base.
How Mini Beauty Became Big Business
Once seen as a last-minute impulse purchase, bite-sized products are becoming a main attraction for prestige brands and retailers looking to widen their customer base.
How Beauty Brands Cut Through the Holiday Noise
Analysts predict a gloomier season with limited spend. Brands are having to get creative to capture share of wallet.
How Beauty Brands Cut Through the Holiday Noise
Analysts predict a gloomier season with limited spend. Brands are having to get creative to capture share of wallet.
The BoF Podcast | Re-Imagining Indian Beauty
BoF founder and editor-in-chief Imran Amed sits down with Anaita Shroff-Adajania, Bandana Tewari, Lakshmi Menon and Bollywood superstar Katrina Kaif to explore the country’s evolving beauty landscape.
The BoF Podcast | Re-Imagining Indian Beauty
BoF founder and editor-in-chief Imran Amed sits down with Anaita Shroff-Adajania, Bandana Tewari, Lakshmi Menon and Bollywood superstar Katrina Kaif to explore the country’s evolving beauty landscape.
The Business of Beauty Haul of Fame: Red Hot Chilli Lip Gloss Makes Shoppers Feel the Burn
Welcome to Haul of Fame, a roundup of the biggest beauty moments of the week, what hype is actually helping, and what trends are likely to fade faster than a DIY spray tan.
The Business of Beauty Haul of Fame: Red Hot Chilli Lip Gloss Makes Shoppers Feel the Burn
Welcome to Haul of Fame, a roundup of the biggest beauty moments of the week, what hype is actually helping, and what trends are likely to fade faster than a DIY spray tan.
The Business of Beauty Haul of Fame: Why Edelweiss Is Suddenly in Everything
A certain alpine flower with appeal to theatre kids and trust funders alike is suddenly everywhere.
The Business of Beauty Haul of Fame: Why Edelweiss Is Suddenly in Everything
A certain alpine flower with appeal to theatre kids and trust funders alike is suddenly everywhere.
The Business of Beauty Haul of Fame: This Makeup Artist Drives Pop Music
From Glossier-themed Bat Mitzvahs to the return of tramp stamps, the week in beauty news.
The Business of Beauty Haul of Fame: This Makeup Artist Drives Pop Music
From Glossier-themed Bat Mitzvahs to the return of tramp stamps, the week in beauty news.
How Mecca Dominates the Australian Beauty Market
The Melbourne-based multi-brand retailer has kept both local and international competitors at bay with a regional store footprint four times larger than Sephora’s.
How Mecca Dominates the Australian Beauty Market
The Melbourne-based multi-brand retailer has kept both local and international competitors at bay with a regional store footprint four times larger than Sephora’s.
The Business of Beauty Haul of Fame
Welcome to Haul of Fame, a weekly roundup of the biggest beauty moments of the week, why they matter … and why some of them might not, even though they sure are gorgeous.
The Business of Beauty Haul of Fame
Welcome to Haul of Fame, a weekly roundup of the biggest beauty moments of the week, why they matter … and why some of them might not, even though they sure are gorgeous.