Nivea Maker Beiersdorf Cuts Guidance for 2026, Citing Market Conditions
Beiersdorf trimmed its full-year guidance on Monday on slower-than-expected recovery at its core brand Nivea and other economic headwinds.

The US and China's 90-day trade truce is welcome news for fashion, but uncertainty lingers. BoF’s Cathleen Chen and Marc Bain join The Debrief to break down the immediate impact, lasting challenges and strategies brands should adopt in uncertain times.

The US and China's 90-day trade truce is welcome news for fashion, but uncertainty lingers. BoF’s Cathleen Chen and Marc Bain join The Debrief to break down the immediate impact, lasting challenges and strategies brands should adopt in uncertain times.

The fast-fashion e-tailer is leasing its first warehouse in Vietnam, in hopes of reducing exposure to unpredictable US-China trade tensions.

The fast-fashion e-tailer is leasing its first warehouse in Vietnam, in hopes of reducing exposure to unpredictable US-China trade tensions.

Following a temporary US tariff cut on Chinese imports, US retailers are accelerating efforts to import summer merchandise from China, reversing a previous slowdown in orders.

Following a temporary US tariff cut on Chinese imports, US retailers are accelerating efforts to import summer merchandise from China, reversing a previous slowdown in orders.

Shein reduced its US retail prices after a temporary cut in US tariffs on Chinese imports, aiming to regain customers who were deterred by previous price increases.

Shein reduced its US retail prices after a temporary cut in US tariffs on Chinese imports, aiming to regain customers who were deterred by previous price increases.

As the impact of tariffs on the industry sets in, a few American brands are turning their attention to overseas markets, and building resilient supply chains that can withstand indefinite uncertainty.

As the impact of tariffs on the industry sets in, a few American brands are turning their attention to overseas markets, and building resilient supply chains that can withstand indefinite uncertainty.

The provision would put into law and expand an executive order that came into force earlier this month, halting the ‘de minimis exemption’ for Chinese imports worth less than $800.

The provision would put into law and expand an executive order that came into force earlier this month, halting the ‘de minimis exemption’ for Chinese imports worth less than $800.

A wave of TikTok videos has fuelled a narrative that luxury bags and their counterfeits are made in the same factories. BoF’s Sarah Kent joins The Debrief to unpack what this says about consumer trust, supply chain secrecy and the growing backlash against brand mythology.

A wave of TikTok videos has fuelled a narrative that luxury bags and their counterfeits are made in the same factories. BoF’s Sarah Kent joins The Debrief to unpack what this says about consumer trust, supply chain secrecy and the growing backlash against brand mythology.

The US has cut the tariff on small parcels from China and Hong Kong by more than half following a 90-day pause in the trade war between the two nations.

The US has cut the tariff on small parcels from China and Hong Kong by more than half following a 90-day pause in the trade war between the two nations.

Fashion let out a sigh of relief as the US and China announced a de-escalation of their punishing trade battle, but the industry can’t breathe easy just yet.

Fashion let out a sigh of relief as the US and China announced a de-escalation of their punishing trade battle, but the industry can’t breathe easy just yet.

The 90-day pause will significantly reduce reciprocal tariffs between the two countries, offering a temporary reprieve from an increasingly intense trade war.

The 90-day pause will significantly reduce reciprocal tariffs between the two countries, offering a temporary reprieve from an increasingly intense trade war.

Neither side immediately announced specific measures, but the two biggest economies agreed to create a mechanism for further talks, said Chinese Vice Premier He Lifeng. US Treasury Secretary Scott Bessent said the US would share details on Monday.

Neither side immediately announced specific measures, but the two biggest economies agreed to create a mechanism for further talks, said Chinese Vice Premier He Lifeng. US Treasury Secretary Scott Bessent said the US would share details on Monday.

As US retailers shift orders from China and Bangladesh to capitalise on lower tariffs, apparel factories in India’s textile hub of Tiruppur are scrambling to meet demand and are held back by a deepening skilled labour shortage, cost pressures, and fragmented manufacturing capacity.

As US retailers shift orders from China and Bangladesh to capitalise on lower tariffs, apparel factories in India’s textile hub of Tiruppur are scrambling to meet demand and are held back by a deepening skilled labour shortage, cost pressures, and fragmented manufacturing capacity.
Beiersdorf trimmed its full-year guidance on Monday on slower-than-expected recovery at its core brand Nivea and other economic headwinds.
The refillable clean makeup brand will enter the complexion category as it makes its debut across over 700 Ulta Beauty doors.
The retailer is considering lowering the investment cost for late backers who came in at a valuation of up to $64 billion as it prepares to list at a much lower value, people familiar with the matter said.
As shoppers incorporate weight-loss drugs and more sophisticated skincare into their daily routines, a cottage industry is growing.
The fashion icon, as famous for his singular talent as a scandal that cost him one of the industry’s top jobs, will become one of only three living designers to get a major solo exhibition at the museum.
Abbvie reported second quarter profit and sales that topped expectations, driven by strong demand across its immunology and neuroscience franchises and further signs of a recovery in Botox.
The German sports brand posted a narrower loss in the second quarter as it pushed ahead with an effort to restore growth next year.
DSM-Firmenich beat market expectations for second-quarter core earnings, said full-year sales growth should reach the upper end of its target range on the back of broad-based volume growth.