Sephora to Launch at Marks & Spencer
‘Sephora at M&S’ will roll out in M&S stores and online starting next spring, with plans to expand to 100 locations by the end of 2028.
social-media
Technology
With Privacy Changes, Instagram Upsets Influencer Economy
As the Facebook-owned platform works to lock down its privacy policy amid mounting public pressure, some fashion apps and social media influencers are left scrambling.
News & Analysis
The Facebook Crisis: A Survival Guide for Media
The publishers who have built their houses on Facebook’s lawn must stop relying on the platform for readers and reverse the rot that’s taken root within their own brands, argues Amy Odell.
News & Analysis
Brands Boost Influencer Marketing Budgets
A new report by Launchmetrics outlines the trends in brand-influencer relations, highlighting that marketing budgets are on the rise and micro-influencers are gaining popularity.
Technology
Bits & Bytes | EBay Fashion's Repositioning, Beauty Apps for Skincare
This week, eBay Fashion aims to compete against Amazon with a new campaign, while beauty companies are investing in apps to tap into the Gen-Z consumer.
News & Analysis
Snap Cuts 7 Percent of Its Workforce
As a result of the layoffs, primarily in its engineering and sales teams, the company said it sees savings of about $25 million in 2018.
Technology
Tencent Profit Beats Estimates
The company almost doubled net income to a record $3.3 billion driven by its vast social networks WeChat and QQ.
News & Analysis
The Brand-Influencer Power Struggle
In a multi-billion-dollar influencer economy, bartering for gifts and front-row seats has given way to paid projects, but who really has the power?
Fashion Week
Gucci, Chanel Among Fashion Month's Instagram Winners
New data from the video and photo sharing app unveils the most buzzed about brands and models over the Autumn/Winter 2018 season.
Media
Bag Snob Launches Influencer Agency, Signs Diet Prada
Tina Craig, Suzanne Droese and Lynsey Eaton speak to BoF about launching 'Estate Five' and how they plan to redefine influencer management.
Beauty
Estée Lauder Targets 5-Second Attention Spans in Online Makeover
The cosmetics company is seeking new relevance on social media, as Facebook, Instagram and YouTube become drivers for sales.
Workplace & Talent
The BoF Podcast: Inside Fashion with Imran Amed and Musa Tariq
Digital marketing expert Musa Tariq speaks to Imran Amed about technological change, why authenticity matters and the challenges facing fashion today.
News & Analysis
Digital Publishers Ramp Up Television Push
As Facebook algorithm changes make media companies who have relied on social long lured audiences through social media vulnerable, publishers like BuzzFeed and ATTN: are turning to television for viewers — and ad spend.
The News in Brief
Novo Buys Rights to Early Obesity Pill For $2.6 Billion
The Wegovy maker has signed a deal to license an experimental obesity pill from China’s Jiangsu Hengrui Pharmaceuticals as it seeks to regain share of the global GLP-1 market.
Oura Delays US IPO
The smart ring maker said on Tuesday it has delayed its US initial public offering, citing market uncertainty.
Maxhosa Africa Brings Pan-Africanism to Paris Fashion Week
Creative director Laduma Ngxokolo’s label is the first South African brand to stage a full runway show on the official Paris Fashion Week calendar.
Shein Shares Sink to Record Low After Profit Plunge
The ultra-fast-fashion giant’s share price fell 12 percent after it reported a steep drop in first-half operating income in its inaugural earnings as a public company.
Revolve Launches Annual Print Magazine
The annual publication, whose inaugural issue features Kendall Jenner, Alex Consani and Teyana Taylor, will be available digitally and in stores.
Scarlett Johansson’s Skincare Brand The Outset Closes
As of Monday, the premium brand’s website has been updated with a message announcing its closure.
The CFDA Appoints Hildy Kuryk as Interim CEO
The trade body temporarily appointed Kuryk as it searches for a permanent replacement for former chief executive Steven Kolb, who resigned following a viral altercation with PETA protesters.