On Sneaker Brand’s Shares Slump After Sales Disappoint
The Swiss brand's stock tumbled after it posted disappointing second-quarter sales and issued a slightly more cautious sales forecast for the year.
people
News & Analysis
Sydney Plays Host to VOICES Ahead of BoF's Flagship Event in December
Ahead of our flagship VOICES event in December, the BoF community in Australia descended on the Sydney Opera House to hear international fashion industry leaders discuss pressing fashion issues.
Sydney Plays Host to VOICES Ahead of BoF's Flagship Event in December
Ahead of our flagship VOICES event in December, the BoF community in Australia descended on the Sydney Opera House to hear international fashion industry leaders discuss pressing fashion issues.
Global Markets
Russian Online Retailer Ozon Says Sales Growth Stumbles
Russian online retailer Ozon forecast on Wednesday a more modest increase in sales this year, anticipating consumers will remain cautious about their spending in a weakened economy.
Russian Online Retailer Ozon Says Sales Growth Stumbles
Russian online retailer Ozon forecast on Wednesday a more modest increase in sales this year, anticipating consumers will remain cautious about their spending in a weakened economy.
Retail
Flush With Tech Wealth, San Francisco Warms to Fashion
As tech wealth grows and cultural values shift, San Francisco and neighbouring Silicon Valley are embracing fashion, creating opportunity for brands and retailers.
Flush With Tech Wealth, San Francisco Warms to Fashion
As tech wealth grows and cultural values shift, San Francisco and neighbouring Silicon Valley are embracing fashion, creating opportunity for brands and retailers.
News & Analysis
Massimiliano Giornetti Quits Ferragamo
The creative director is leaving Italian fashion brand Salvatore Ferragamo.
Massimiliano Giornetti Quits Ferragamo
The creative director is leaving Italian fashion brand Salvatore Ferragamo.
News & Analysis
Michael Preysman on Iterating Everlane and ‘Fixing’ Fashion Retail
Amidst market reports that Everlane is seeking new investment at a valuation ‘north of $250 million,’ BoF’s Vikram Alexei Kansara talks to the company’s founder about how he built a direct-to-consumer fashion brand rooted in ‘radical transparency.’
Michael Preysman on Iterating Everlane and ‘Fixing’ Fashion Retail
Amidst market reports that Everlane is seeking new investment at a valuation ‘north of $250 million,’ BoF’s Vikram Alexei Kansara talks to the company’s founder about how he built a direct-to-consumer fashion brand rooted in ‘radical transparency.’
News & Analysis
Atlein’s Sculptural Elegance
This month, our Spotlight shines on a designer whose architectural sensibilities owe much to his former mentor, Nicolas Ghesquière.
Atlein’s Sculptural Elegance
This month, our Spotlight shines on a designer whose architectural sensibilities owe much to his former mentor, Nicolas Ghesquière.
Luxury
How Comme des Garçons Grew Gosha Rubchinskiy
BoF spoke exclusively with Gosha Rubchinskiy and Adrian Joffe, president of Comme des Garçons, to learn how the company catalysed the rapid growth of the skater-inflected fashion label.
How Comme des Garçons Grew Gosha Rubchinskiy
BoF spoke exclusively with Gosha Rubchinskiy and Adrian Joffe, president of Comme des Garçons, to learn how the company catalysed the rapid growth of the skater-inflected fashion label.
Retail
Reports of the Skinny Jean's Death Have Been Greatly Exaggerated
Leg-hugging denim remains the most popular style, and it's not going anywhere soon.
Reports of the Skinny Jean's Death Have Been Greatly Exaggerated
Leg-hugging denim remains the most popular style, and it's not going anywhere soon.
News & Analysis
Bouchra Jarrar Named Lanvin Women's Designer
Bouchra Jarrar has been appointed artistic director of women’s collections at Lanvin, the company has announced.
Bouchra Jarrar Named Lanvin Women's Designer
Bouchra Jarrar has been appointed artistic director of women’s collections at Lanvin, the company has announced.
Marketing
Pharrell, Not Kanye, Is Boosting Adidas
Céline designer Phoebe Philo is also helping, as nondescript kicks from the 1970s become a multibillion dollar business.
Pharrell, Not Kanye, Is Boosting Adidas
Céline designer Phoebe Philo is also helping, as nondescript kicks from the 1970s become a multibillion dollar business.
News & Analysis
Stephen Gan: ‘Young People Are Too in Love With Magazines to Think Print Will Die’
The V magazine editor-in-chief tells Tim Blanks about how Andy Warhol got him his first break, 3am calls from Mario Testino and Carine Roitfeld, and why the print magazine won’t die.
Stephen Gan: ‘Young People Are Too in Love With Magazines to Think Print Will Die’
The V magazine editor-in-chief tells Tim Blanks about how Andy Warhol got him his first break, 3am calls from Mario Testino and Carine Roitfeld, and why the print magazine won’t die.
News & Analysis
Inside the Iteration of Converse’s Chuck Taylors
The maker of Chuck Taylor All-Stars is on a drive to update its shoes. Is that what consumers really want?
Inside the Iteration of Converse’s Chuck Taylors
The maker of Chuck Taylor All-Stars is on a drive to update its shoes. Is that what consumers really want?
The News in Brief
Natura Posts 92% Decline in Quarterly Profit
Brazilian cosmetic maker Natura on Monday posted a second-quarter net profit of 35 million reais ($6.85 million), a 92.1 percent decline from the same period in 2025.
Report: Armani Stake Sale Could Be Delayed Beyond March 2027 Deadline
Citing company sources, Italian newspaper Corriere della Sera said market conditions for the luxury industry were still challenging and negotiating a deal could require time.
Shein to Launch IPO as Soon as August 19, Sources Say
The Hong Kong IPO could take place as soon as Wednesday of next week, two people with knowledge of the matter said on Tuesday.
John Lewis Managing Director Quits Job After Less Than Three Years
Peter Ruis' surprise departure comes as the company faces “really tough” trading conditions.
Harvey Nichols Warns It Could Collapse Without Rescue Deal
The upscale department store says it will not be able to survive another year without new investment, as bidders for the chain circle.
Shein IPO Value Could Fall Short of $30 Billion Targeted by Some Investors
Bloomberg Intelligence estimates the ultra-fast fashion retailer supports a valuation of $22 billion to $25 billion, well below the roughly $30 billion valuation some investors have pushed for.
Thom Bettridge to Step Down as I-D Editor in Chief
Global editorial director Steff Yotka will succeed Bettridge, who is leaving to focus on his creative studio Content World.