Perfume Maker Givaudan’s Sales Beat Estimates, Tariff Paybacks Weigh on Shares
Givaudan’s second-quarter organic sales came in ahead of market estimates on Thursday, but its shares fell 5 percent on litigation costs and tariff repayments.
influencers
Beauty
An Online ‘Beauty Broker’ Feud Ends Up in Court
Famous for her social media presence and service that vets plastic surgeons, 'Beauty Broker' Melinda Farina’s battle against an anonymous Reddit account has resulted in multiple legal cases that may play out in court as early as fall 2025.
An Online ‘Beauty Broker’ Feud Ends Up in Court
Famous for her social media presence and service that vets plastic surgeons, 'Beauty Broker' Melinda Farina’s battle against an anonymous Reddit account has resulted in multiple legal cases that may play out in court as early as fall 2025.
Media
Just How Big Can Fashion Substack Get?
Brands, podcasters and influencers with massive followings are joining the platform. But some veterans say that growth comes at a price.
Just How Big Can Fashion Substack Get?
Brands, podcasters and influencers with massive followings are joining the platform. But some veterans say that growth comes at a price.
Beauty
Beauty Cashes in on the Return of the Summer Blockbuster
From ‘Smurfs’ to ‘Jurassic World Rebirth’, big-budget films are an increasingly popular marketing tie-in for beauty companies — especially when their founder is also a star.
Beauty Cashes in on the Return of the Summer Blockbuster
From ‘Smurfs’ to ‘Jurassic World Rebirth’, big-budget films are an increasingly popular marketing tie-in for beauty companies — especially when their founder is also a star.
Partner Content
Rethinking Success Metrics for Brand Ambassadors
Alison Bringé, chief marketing officer at Launchmetrics, Nicole Baum, global head of marketing at Moschino, and Carlota Rodben, founder of Beyond Luxury Group and co-founder of Memora, share their insights on building culturally fluent partnerships — leveraging micro-creators and combining qualitative signals with performance data to drive brand impact.
Rethinking Success Metrics for Brand Ambassadors
Alison Bringé, chief marketing officer at Launchmetrics, Nicole Baum, global head of marketing at Moschino, and Carlota Rodben, founder of Beyond Luxury Group and co-founder of Memora, share their insights on building culturally fluent partnerships — leveraging micro-creators and combining qualitative signals with performance data to drive brand impact.
Direct-to-Consumer
Rothy’s Has a Plan to Outlast the Ballet Flat Craze
The brand, which scored a hit nearly a decade ago with its flats woven from recycled plastic, has found a second act selling footwear that’s on-trend with Gen-Z.
Rothy’s Has a Plan to Outlast the Ballet Flat Craze
The brand, which scored a hit nearly a decade ago with its flats woven from recycled plastic, has found a second act selling footwear that’s on-trend with Gen-Z.
Beauty
What’s Driving the Filipina Influencer Takeover
While creators from the Philippines have always played on the world stage, a new flock of social media stars prove that their influence is only growing.
What’s Driving the Filipina Influencer Takeover
While creators from the Philippines have always played on the world stage, a new flock of social media stars prove that their influence is only growing.
Marketing
How to Acquire Customers with Instagram Ads in 2025
As paid marketing on Meta gets cheaper and easier to target customers, brands are getting more strategic about the content that attracts consumers at different points in their shopping journey.
How to Acquire Customers with Instagram Ads in 2025
As paid marketing on Meta gets cheaper and easier to target customers, brands are getting more strategic about the content that attracts consumers at different points in their shopping journey.
Beauty
Beauty’s Hottest New Trend: The Founder Buyback
Original influencer Huda Kattan has regained majority ownership of her namesake beauty brand and sent a message to the greater industry: When it’s time to course-correct, you need your best driver.
Beauty’s Hottest New Trend: The Founder Buyback
Original influencer Huda Kattan has regained majority ownership of her namesake beauty brand and sent a message to the greater industry: When it’s time to course-correct, you need your best driver.
Beauty
The Business of Ballerina Farm
Hannah Neeleman is the farmfluencer who broke the internet thanks to the public’s obsession with her picturesque life, career choices and family dynamics. Now, she is taking her burgeoning lifestyle empire global.
The Business of Ballerina Farm
Hannah Neeleman is the farmfluencer who broke the internet thanks to the public’s obsession with her picturesque life, career choices and family dynamics. Now, she is taking her burgeoning lifestyle empire global.
Partner Content
Creative Entrepreneurship Takes Centre Stage at BoF and Self-Portrait Los Angeles Cocktail
Creative entrepreneurs Shay Mitchell, Mike Amiri and Tina Craig joined cultural aficionados Becky G, Bella Poarch, Victoria Justice, Janaya ‘Future’ Khan, Elaine Welteroth and Nara Aziza Smith at the ‘Creatives Shaping Culture’ event in Los Angeles, hosted by BoF’s Imran Amed and Self-Portrait’s Han Chong.
Creative Entrepreneurship Takes Centre Stage at BoF and Self-Portrait Los Angeles Cocktail
Creative entrepreneurs Shay Mitchell, Mike Amiri and Tina Craig joined cultural aficionados Becky G, Bella Poarch, Victoria Justice, Janaya ‘Future’ Khan, Elaine Welteroth and Nara Aziza Smith at the ‘Creatives Shaping Culture’ event in Los Angeles, hosted by BoF’s Imran Amed and Self-Portrait’s Han Chong.
Beauty
How Nara Smith Chose Her First Beauty Campaign
The model and TikTok housewife is fronting the refresh of Cetaphil’s eczema collection, part of the brand’s bid to reach younger consumers.
How Nara Smith Chose Her First Beauty Campaign
The model and TikTok housewife is fronting the refresh of Cetaphil’s eczema collection, part of the brand’s bid to reach younger consumers.
Beauty
How Trendmood Gets the Scoop
The 13-year-old Instagram account — run by makeup artist Sophie Shab — is known for breaking beauty launches before anyone else. Shab is expanding her empire, inking brand partnerships and planning to open her first pop-up this summer.
How Trendmood Gets the Scoop
The 13-year-old Instagram account — run by makeup artist Sophie Shab — is known for breaking beauty launches before anyone else. Shab is expanding her empire, inking brand partnerships and planning to open her first pop-up this summer.
The News in Brief
Trump to Impose Forced Labour Duties on Friday as Temporary 10% US Tariffs Expire
The move is the White House’s latest effort to restore Trump’s campaign vision of a near-global tariff after the US Supreme Court in February struck down his ‘reciprocal’ duties.
LVMH Appoints General Manager of Fragrance
Givenchy executive Yann Musquin will lead the group’s fragrance portfolio, succeeding longtime division head Romain Spitzer.
India Changes Rule in Win for Foreign E-Commerce Companies
In a major win for Amazon, which lobbied for the change, the government will allow foreign e-commerce companies to buy products directly from Indian sellers and sell them to overseas customers.
Skincare Brand Prequel Appoints C-Suite
The dermatologist-developed label has named Nathalie Kristo as its first chief executive officer and Toral Patel as chief marketing officer.
Moncler Group Second-Quarter Sales Rise 5% as Stone Island Brand Outperforms
Stone Island’s strong performance helped offset slower growth at the Moncler brand, as the group continues its push to become less dependent on its iconic winter outerwear.
Mulberry Quarterly Sales Jump 23% as Turnaround Gathers Pace
The British luxury handbag maker reported a strong start to fiscal 2027 as CEO Andrea Baldo’s strategy gains traction and the brand gears up for designer Christopher Kane’s runway debut in September.
Phillip Lim Announces New Brand PlayLoveWin
The designer departed his namesake label 3.1 Phillip Lim in November 2024 to pursue personal projects.