Reformation Valued at $886 Million in NYSE Debut
The Permira-backed womenswear retailer and some of its shareholders had raised $211 million in its IPO on Wednesday, with shares opening at $15 apiece.
entertainment
Retail
What’s Next for Hip-Hop and Fashion
Hip-hop fueled an explosion of brands, collaborations and merchandise, but with fashion saturated with partnerships and rapper-led labels, and signs emerging that hip-hop’s cultural power could be waning, artists and their partners are finding ways to stand out.
What’s Next for Hip-Hop and Fashion
Hip-hop fueled an explosion of brands, collaborations and merchandise, but with fashion saturated with partnerships and rapper-led labels, and signs emerging that hip-hop’s cultural power could be waning, artists and their partners are finding ways to stand out.
Partner Content
Connecting to Consumers Through Entertainment and Culture
As today’s consumers split their time across a multitude of content channels and formats, the strategies employed to engage, entertain and convert them are evolving. BoF and Amazon Fashion gathered executives in Milan to discuss the opportunities.
Connecting to Consumers Through Entertainment and Culture
As today’s consumers split their time across a multitude of content channels and formats, the strategies employed to engage, entertain and convert them are evolving. BoF and Amazon Fashion gathered executives in Milan to discuss the opportunities.
Luxury
How Michelle Yeoh Conquered Fashion
With her historic 2023 Oscars win, the former Miss Malaysia and Hong Kong action star became a bona fide Hollywood A-lister. Now, the boundary-breaking actress and BoF 500 member has scored coveted global ambassador roles at not one, but two of fashion’s top luxury brands — Balenciaga and Bottega Veneta — at the age of 62.
How Michelle Yeoh Conquered Fashion
With her historic 2023 Oscars win, the former Miss Malaysia and Hong Kong action star became a bona fide Hollywood A-lister. Now, the boundary-breaking actress and BoF 500 member has scored coveted global ambassador roles at not one, but two of fashion’s top luxury brands — Balenciaga and Bottega Veneta — at the age of 62.
Beauty
‘Mormon Wives’ Puts Momfluencers’ Selling Power in the Spotlight
“The Secret Lives of Mormon Wives” on Hulu sheds light on a powerful influencer segment that drives shopping habits well beyond Salt Lake City.
‘Mormon Wives’ Puts Momfluencers’ Selling Power in the Spotlight
“The Secret Lives of Mormon Wives” on Hulu sheds light on a powerful influencer segment that drives shopping habits well beyond Salt Lake City.
Retail
Can ‘Emily in Paris’ Catapult Vestiaire Collective Into the American Mainstream?
In the new season of the hit Netflix show, the resale platform makes a cameo, hoping that the appearance will boost its US business, which now accounts for 20 percent of its sales.
Can ‘Emily in Paris’ Catapult Vestiaire Collective Into the American Mainstream?
In the new season of the hit Netflix show, the resale platform makes a cameo, hoping that the appearance will boost its US business, which now accounts for 20 percent of its sales.
Marketing
Fashion Triumphs and Missed Opportunities at the Paris Olympics
Olympics viewership surged past expectations, but fashion brands largely failed to seize the moment beyond sportswear giants like Nike and official partners like Louis Vuitton and Ralph Lauren.
Fashion Triumphs and Missed Opportunities at the Paris Olympics
Olympics viewership surged past expectations, but fashion brands largely failed to seize the moment beyond sportswear giants like Nike and official partners like Louis Vuitton and Ralph Lauren.
Retail
J.Crew’s Unorthodox Olympics Moment
The American retailer was able to tap into the cachet of the world’s largest sporting event without being an official sponsor or licensee. The result was one of its most successful collaborations in recent memory.
J.Crew’s Unorthodox Olympics Moment
The American retailer was able to tap into the cachet of the world’s largest sporting event without being an official sponsor or licensee. The result was one of its most successful collaborations in recent memory.
Marketing
The Real Reasons LVMH Is Embracing Entertainment
The luxury giant is adjusting to a shifting media landscape that has made traditional advertising channels less effective but also opened up opportunities to tell niche stories on streaming platforms.
The Real Reasons LVMH Is Embracing Entertainment
The luxury giant is adjusting to a shifting media landscape that has made traditional advertising channels less effective but also opened up opportunities to tell niche stories on streaming platforms.
Media
Vogue World Heads to London This September
Condé Nast will stage the second edition of Vogue World in London this fall. Set to take place on Sept. 14. at London’s Theatre Royal Drury Lane, the event will serve as an unofficial kick-off to London Fashion Week
Vogue World Heads to London This September
Condé Nast will stage the second edition of Vogue World in London this fall. Set to take place on Sept. 14. at London’s Theatre Royal Drury Lane, the event will serve as an unofficial kick-off to London Fashion Week
The News in Brief
Puig Reports First-Half Revenue Growth After Estee Lauder Talks End
The Spanish beauty company reported first-half revenue growth on strong demand for makeup from Charlotte Tilbury.
Canada Goose Beats Revenue Estimates as Demand Holds Up
The outerwear brand beat expectations for first-quarter revenue, but new US tariffs on Canadian could affect future earnings.
Steven Madden Tops Expectations and Lifts Full-Year Outlook
The retailer raised its full-year revenue forecast again as its integration of luxury brand Kurt Geiger last year provided a tailwind.
Reformation and Its Backers Raise $210.9 Million in IPO
The womenswear brand and shareholders including private-equity backer Permira raised new funds in an IPO that priced shares at the bottom of the marketed range.
Adidas Shares Plunge After World Cup Spend Dents Profit
Shares in the company fell the most on record after its marketing outlay for the World Cup resulted in lower-than-expected quarterly profit.
British Fashion Council to Boost UK Fashion Beyond London
The new national initiative, Fashion Britain, aims to increase growth, innovation and participation in the industry across key cities.
Hermès’ Chief Watches China’s Pork Prices to Gauge Luxury Demand
When it comes to gauging the possibility of a sales rebound for his luxury group in China, Hermès executive chairman Axel Dumas turns to an unusual metric.