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Marketing

Miuccia Prada: 'You Have to Put More of Yourself Out There'

As Prada unveils an ambitious new advertising strategy, Miuccia Prada tells Tim Blanks about the thought process behind her company's new public identity.


Technology

Bits & Bytes | Rent the Runway Raises $60M, How WeChat Became the App for Everything

This week, online rental platform Rent the Runway raises $60 million and the rise of social media app WeChat in China.


China

Angelica Cheung: Cautiously Optimistic About China's Comeback in 2017

Brands should see the current slowdown in Chinese spending as a passing mood and look to emerging third- and fourth-tier cities for growth.


News & Analysis

The Best of BoF 2016 | Top 10 Videos

From rare in-depth interviews with industry icons Yohji Yamomto and John Galliano, to talks with pop-culture figures will.i.am and Joan Smalls, in 2016 BoF captured the people shaping the global fashion industry on film.


News & Analysis

Franca Sozzani, 1950 - 2016

The much-loved Vogue Italia editor has passed away.


Luxury

Fashion's Top 10 Newsmakers of 2016

BoF breaks down the people behind the biggest fashion stories of the year.


News & Analysis

Nike Earnings Top Estimates, Easing Concerns About Slowdown

Nike's second-quarter results soothed concerns that the brand is losing ground to competitors such as Adidas and Under Armour.


Luxury

Is Natalie Massenet Joining Farfetch?

The Daily Mail reports that Natalie Massenet is set to join Farfetch — a move that would place her back in the heart of luxury e-commerce.


Luxury

Rick Owens on What Makes a Man

Courtesy of Vestoj, Rick Owens reflects at length on his life and work, masculinity and whether clothes make the man.


News & Analysis

Social Goods | Designers Refuse to Dress Ashley Graham, LA Fashion District a Fire Trap

This week, the editor of British Vogue criticises designers for refusing to dress the magazine's size 16 cover star, and LA's garment factories are found to be a fire trap.


News & Analysis

Joan Smalls and Hari Nef on Discrimination in Fashion

Models Joan Smalls and Hari Nef shared their first-hand experience of the industry's issues with diversity and inclusivity.


News & Analysis

Why Puma is Key for Kering to Move Forward

Puma has delivered disappointing results in the near-decade since Kering acquired it, fuelling rumours of a sale — but there could be light at the end of the tunnel, argues Luca Solca.