LVMH Appoints General Manager of Fragrance
Givenchy executive Yann Musquin will lead the group’s fragrance portfolio, succeeding longtime division head Romain Spitzer.
big-tech
Technology
How Trump’s Tech Policies Will Impact Fashion
The TikTok ban, social-media moderation, AI and crypto are among the parts of the technology landscape the Trump administration could reshape.
How Trump’s Tech Policies Will Impact Fashion
The TikTok ban, social-media moderation, AI and crypto are among the parts of the technology landscape the Trump administration could reshape.
Workplace & Talent
BoF Careers Community Event: Incorporating Generative AI into the Fashion Workplace
In Paris, leaders in talent acquisition from Chanel, Christian Dior Couture, Coty, Kering, Louis Vuitton, Rimowa and Saint Laurent among many others, attended an exclusive presentation and networking event at Hôtel Plaza Athénée.
BoF Careers Community Event: Incorporating Generative AI into the Fashion Workplace
In Paris, leaders in talent acquisition from Chanel, Christian Dior Couture, Coty, Kering, Louis Vuitton, Rimowa and Saint Laurent among many others, attended an exclusive presentation and networking event at Hôtel Plaza Athénée.
Direct-to-Consumer
Why Some Fashion Brands Are Embracing DIY E-Commerce
With rising competition to acquire and retain customers online, digitally native start-ups are determining how to strike a balance between developing their own e-commerce features in-house and partnering with external software providers.
Why Some Fashion Brands Are Embracing DIY E-Commerce
With rising competition to acquire and retain customers online, digitally native start-ups are determining how to strike a balance between developing their own e-commerce features in-house and partnering with external software providers.
Technology
How AI Could Change Online Product Search and Discovery
As generative AI is incorporated into our everyday lives, most recently through Apple’s introduction of the technology into its latest iPhone, it stands to affect how consumers research, discover and buy products online.
How AI Could Change Online Product Search and Discovery
As generative AI is incorporated into our everyday lives, most recently through Apple’s introduction of the technology into its latest iPhone, it stands to affect how consumers research, discover and buy products online.
Technology
What Google’s Reversal on Cookies Means for Advertisers
Google’s change of heart on eliminating cookies doesn’t mean advertisers should expect a free-for-all when it comes to tracking and targeting Chrome users.
What Google’s Reversal on Cookies Means for Advertisers
Google’s change of heart on eliminating cookies doesn’t mean advertisers should expect a free-for-all when it comes to tracking and targeting Chrome users.
Technology
Balenciaga Launches Apple Vision Pro App
Balenciaga is bringing runway content to Apple’s ‘spatial computing’ headset, even as the device’s sales slow.
Balenciaga Launches Apple Vision Pro App
Balenciaga is bringing runway content to Apple’s ‘spatial computing’ headset, even as the device’s sales slow.
Technology
The Big Money in AI Might Be for Marketing
A number of new AI features from big tech players like Google and TikTok are aimed squarely at marketers willing to spend on tools that make it easier to create ads that grab shoppers’ attention.
The Big Money in AI Might Be for Marketing
A number of new AI features from big tech players like Google and TikTok are aimed squarely at marketers willing to spend on tools that make it easier to create ads that grab shoppers’ attention.
Partner Content
Fashion Executives Examine the Industry Swing From Performance to Brand Marketing
BoF and Ekimetrics brought together CMOs, CBOs and leaders from the New York fashion industry to discuss the shift from performance to brand marketing. Executives from Gucci, Givenchy, Versace, Estée Lauder, Victoria Beckham Beauty, Saks Fifth Avenue, Neiman Marcus Group, Ganni, Artizia, Anine Bing and Vestiaire Collective shared their insights.
Fashion Executives Examine the Industry Swing From Performance to Brand Marketing
BoF and Ekimetrics brought together CMOs, CBOs and leaders from the New York fashion industry to discuss the shift from performance to brand marketing. Executives from Gucci, Givenchy, Versace, Estée Lauder, Victoria Beckham Beauty, Saks Fifth Avenue, Neiman Marcus Group, Ganni, Artizia, Anine Bing and Vestiaire Collective shared their insights.
Partner Content
Incorporating AI Into Portable Devices and What It Means for the End Consumer
During Mobile World Congress 2024 in Barcelona, global technology brand Honor platformed a foldable smartphone in collaboration with Porsche Design and its AI-enabled flagship bar phone, Honor Magic6 Pro. BoF learns more about how Honor is leveraging collaboration in its privacy-first, human-centric approach to AI and shares insights on the next iteration of AI advancement.
Incorporating AI Into Portable Devices and What It Means for the End Consumer
During Mobile World Congress 2024 in Barcelona, global technology brand Honor platformed a foldable smartphone in collaboration with Porsche Design and its AI-enabled flagship bar phone, Honor Magic6 Pro. BoF learns more about how Honor is leveraging collaboration in its privacy-first, human-centric approach to AI and shares insights on the next iteration of AI advancement.
Workplace & Talent
White Paper | Incorporating Generative AI Into the Fashion Workplace
As artificial intelligence continues to shape the fashion industry and its output, BoF Careers explores what AI’s advanced capabilities mean for the fashion workplace — and how the workforce could adapt to gain competitive advantage.
White Paper | Incorporating Generative AI Into the Fashion Workplace
As artificial intelligence continues to shape the fashion industry and its output, BoF Careers explores what AI’s advanced capabilities mean for the fashion workplace — and how the workforce could adapt to gain competitive advantage.
Technology
Meta May Allow Facebook, Instagram Users in EU to Pay to Avoid Ads
Those who pay for the subscriptions would not see ads, while Meta would also continue to offer free versions of the apps with ads in the EU, the report said, citing three people with knowledge of the plans.
Meta May Allow Facebook, Instagram Users in EU to Pay to Avoid Ads
Those who pay for the subscriptions would not see ads, while Meta would also continue to offer free versions of the apps with ads in the EU, the report said, citing three people with knowledge of the plans.
Technology
Threads App Usage Plummets Despite Initial Promise as Refuge From Twitter
The daily usage of Threads, Meta’s answer to Twitter, continues to slump after a strong start in its first weeks of existence.
Threads App Usage Plummets Despite Initial Promise as Refuge From Twitter
The daily usage of Threads, Meta’s answer to Twitter, continues to slump after a strong start in its first weeks of existence.
The News in Brief
India Changes Rule in Win for Foreign E-Commerce Companies
In a major win for Amazon, which lobbied for the change, the government will allow foreign e-commerce companies to buy products directly from Indian sellers and sell them to overseas customers.
Skincare Brand Prequel Appoints C-Suite
The dermatologist-developed label has named Nathalie Kristo as its first chief executive officer and Toral Patel as chief marketing officer.
Moncler Group Second-Quarter Sales Rise 5% as Stone Island Brand Outperforms
Stone Island’s strong performance helped offset slower growth at the Moncler brand, as the group continues its push to become less dependent on its iconic winter outerwear.
Mulberry Quarterly Sales Jump 23% as Turnaround Gathers Pace
The British luxury handbag maker reported a strong start to fiscal 2027 as CEO Andrea Baldo’s strategy gains traction and the brand gears up for designer Christopher Kane’s runway debut in September.
Phillip Lim Announces New Brand PlayLoveWin
The designer departed his namesake label 3.1 Phillip Lim in November 2024 to pursue personal projects.
Mike Ashley’s Frasers Boosts Hugo Boss Stake to Over 30%
After crossing the 30 percent ownership threshold, Frasers is now required to make a mandatory takeover bid under German rules.
France Passes Bill to Ban Social Media for Children Under 15
Kids under 15 years old won’t be able to create new accounts from September before a full ban comes into effect in January for existing profiles.