Nivea Maker Beiersdorf Cuts Guidance for 2026, Citing Market Conditions
Beiersdorf trimmed its full-year guidance on Monday on slower-than-expected recovery at its core brand Nivea and other economic headwinds.
apparel
Retail
Roger Federer-Backed Shoemaker On Sees Sales Surge
On Holding AG reported earnings that topped estimates amid fast growth in US sneaker sales.
Roger Federer-Backed Shoemaker On Sees Sales Surge
On Holding AG reported earnings that topped estimates amid fast growth in US sneaker sales.
Sports
Case Study | Fashion’s New Rules For Sports Marketing
Capitalising on sport’s soaring commercial and cultural relevance is becoming a primary focus for fashion brands. Winning sports-marketing strategies today hinge on building long-term, collaborative partnerships with athletes and organisations that resonate with a brand’s target consumers, as experts in BoF’s latest case study explain.
Case Study | Fashion’s New Rules For Sports Marketing
Capitalising on sport’s soaring commercial and cultural relevance is becoming a primary focus for fashion brands. Winning sports-marketing strategies today hinge on building long-term, collaborative partnerships with athletes and organisations that resonate with a brand’s target consumers, as experts in BoF’s latest case study explain.
Retail
Under Armour Cuts Revenue Forecast on North America Concerns
Under Armour Inc. cut its full-year revenue forecast, citing weaker demand in its home market of North America.
Under Armour Cuts Revenue Forecast on North America Concerns
Under Armour Inc. cut its full-year revenue forecast, citing weaker demand in its home market of North America.
Retail
Wall Street Starts Birkenstock With Top Rating, Flags Limited Upside
Brokerages including J.P. Morgan and Goldman Sachs have started coverage on Birkenstock, with most of them assigning their top ratings as they bank on brand loyalty and easing supply chain issues.
Wall Street Starts Birkenstock With Top Rating, Flags Limited Upside
Brokerages including J.P. Morgan and Goldman Sachs have started coverage on Birkenstock, with most of them assigning their top ratings as they bank on brand loyalty and easing supply chain issues.
Retail
Why Shein Keeps Buying Its Rivals
The ultra-fast fashion giant’s latest acquisition of Missguided and a partnership with Forever 21 will grant it access to new customers and distribution channels.
Why Shein Keeps Buying Its Rivals
The ultra-fast fashion giant’s latest acquisition of Missguided and a partnership with Forever 21 will grant it access to new customers and distribution channels.
Entrepreneurship
How War Changed Ukrainian Brand Sleeper
When Russia invaded early last year, the Kyiv-based brand — known for its viral feathered party pyjamas — was forced into survival mode. Now, founders Asya Varetsa and Kate Zubarieva are ready to speed up growth and introduce a new Sleeper, starting with a fresh logo.
How War Changed Ukrainian Brand Sleeper
When Russia invaded early last year, the Kyiv-based brand — known for its viral feathered party pyjamas — was forced into survival mode. Now, founders Asya Varetsa and Kate Zubarieva are ready to speed up growth and introduce a new Sleeper, starting with a fresh logo.
Retail
Alo Yoga Parent Seeks Investment at $10 Billion Valuation
Alo Yoga’s parent company is exploring a potential investment that could value the US maker of celebrity-donned workout clothes at about $10 billion, according to people familiar with the matter.
Alo Yoga Parent Seeks Investment at $10 Billion Valuation
Alo Yoga’s parent company is exploring a potential investment that could value the US maker of celebrity-donned workout clothes at about $10 billion, according to people familiar with the matter.
Retail
Report: UK’s ASOS Exploring Sale of Topshop Brand
British online fashion retailer ASOS Plc (ASOS.L) is exploring a sale of its Topshop brand, Sky News reported on Saturday.
Report: UK’s ASOS Exploring Sale of Topshop Brand
British online fashion retailer ASOS Plc (ASOS.L) is exploring a sale of its Topshop brand, Sky News reported on Saturday.
Leadership
Abercrombie and Ex-CEO Sued Over Sex-Trafficking Accusations
A group of once-aspiring Abercrombie & Fitch models on Friday sued the retailer and its former chief executive officer, Michael Jeffries, alleging the company had benefited from a sex trafficking operation led by Jeffries.
Abercrombie and Ex-CEO Sued Over Sex-Trafficking Accusations
A group of once-aspiring Abercrombie & Fitch models on Friday sued the retailer and its former chief executive officer, Michael Jeffries, alleging the company had benefited from a sex trafficking operation led by Jeffries.
Retail
Puma Sticks to Full-Year Profit Forecast Despite Q3 Earnings Drop
Puma stood by its full-year outlook on Tuesday and reported a stronger than expected third-quarter profit margin, reassuring investors and boosting its shares after a stronger euro dented the German sportswear brand’s quarterly earnings.
Puma Sticks to Full-Year Profit Forecast Despite Q3 Earnings Drop
Puma stood by its full-year outlook on Tuesday and reported a stronger than expected third-quarter profit margin, reassuring investors and boosting its shares after a stronger euro dented the German sportswear brand’s quarterly earnings.
Retail
Steve Madden Acquires Almost Famous
Steve Madden announced on Monday that it had completed its $52 million acquisition of apparel company Almost Famous.
Steve Madden Acquires Almost Famous
Steve Madden announced on Monday that it had completed its $52 million acquisition of apparel company Almost Famous.
Retail
Can Walmart Finally Crack Fashion?
The big-box retailer is revamping its apparel offering in a bid to become a style destination, a goal it’s tried — and failed — to hit multiple times before. But between a squeezed consumer and the rise of Gen-Z, this time is different, the company says.
Can Walmart Finally Crack Fashion?
The big-box retailer is revamping its apparel offering in a bid to become a style destination, a goal it’s tried — and failed — to hit multiple times before. But between a squeezed consumer and the rise of Gen-Z, this time is different, the company says.
The News in Brief
Soshe Launches at Ulta Beauty
The refillable clean makeup brand will enter the complexion category as it makes its debut across over 700 Ulta Beauty doors.
Shein Said to Weigh Cost Reset for Late Backers Before IPO
The retailer is considering lowering the investment cost for late backers who came in at a valuation of up to $64 billion as it prepares to list at a much lower value, people familiar with the matter said.
GLP-1 and Cosmeceutical Skincare Usage Spike Bathroom Mini Fridge Demand
As shoppers incorporate weight-loss drugs and more sophisticated skincare into their daily routines, a cottage industry is growing.
The Met’s Next Fashion Blockbuster Will Spotlight Galliano
The fashion icon, as famous for his singular talent as a scandal that cost him one of the industry’s top jobs, will become one of only three living designers to get a major solo exhibition at the museum.
Abbvie Earnings Beat Estimates as Botox Shows Signs of Revival
Abbvie reported second quarter profit and sales that topped expectations, driven by strong demand across its immunology and neuroscience franchises and further signs of a recovery in Botox.
Puma Results Show Progress on Turnaround
The German sports brand posted a narrower loss in the second quarter as it pushed ahead with an effort to restore growth next year.
DSM-Firmenich’s Fragrance-Led Core Profit Beat Sends Shares Higher
DSM-Firmenich beat market expectations for second-quarter core earnings, said full-year sales growth should reach the upper end of its target range on the back of broad-based volume growth.