Skip to main content

Marc Jacobs

Founder & Designer, Marc Jacobs

The decorated American designer was the first to introduce '90s grunge to the catwalk and grew his namesake brand into a global fashion force.

Marc Jacobs
Marketing

The Risks and Rewards of Dressing American Politicians

In a polarised country, dressing political figures can boost brand awareness and sales, but it can also backfire.


Media

Katie Grand Exits Love Magazine

The stylist is leaving the bi-annual publication she founded in 2009 with Condé Nast.


Technology

Why Fashion’s SMS Strategies Are Evolving

Once promotional broadcasts, SMS strategies now offer a direct, intimate channel to engage consumers. To discover how brands are pioneering a new method of communication through text message, driving engagement and sales, BoF speaks to Attentive's CEO and Co-Founder Brian Long.


Fashion Week

What to Expect From NYFW This Season

Organisers are planning for shows and presentations in front of live audiences despite the pandemic. But with international travel restricted and some major designers absent from the schedule, will anyone be watching?


News & Analysis

Announcing Josh Wood Colour, Slow Factory and Pitkin County Dry Goods

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.


Fashion Week

Tim Blanks’ Top Fashion Shows of All-Time: Marc Jacobs Spring/Summer 2013

BoF’s Editor-at-Large travels back in time to the designer’s Edie Sedgwick-inflected Spring 2013 show which reimagined proper little misses from the early 60s in a parade of bizarre propriety.


Workplace & Talent

Power Moves | CFDA Names New President, PVH Corp Hires New Chief Human Resources Officer From Nike

This week, the Council of Fashion Designers of America promoted CaSandra Diggs to president of its organisation, while PVH Corp named Julie Fuller chief human resources officer.


Marketing

In Public Relations, Brands and Executives Can No Longer 'Control the Narrative'

Companies aiming to maintain a tight hold on brand perception must reckon with the fact that those who feel they’ve been wronged are now empowered. Instead of covering up, brands must actually do better.


Luxury

Loewe's Brand Within a Brand: Is This the New Way to Do Diffusion?

LVMH-backed Loewe has acquired the colourful island label Paula’s with an eye to growing its vacation-wear business. It’s a more budget-friendly way to buy into designer Jonathan Anderson’s globetrotting bohemian vision.


Global Markets

Want to Reach 170 Million Asian Consumers? Get This App.

Gojek is ingrained in the consumer psyche across Southeast Asia. With recent investment from Facebook the ‘super-app’ is now valued at $10 billion and poised to boost e-commerce in the region.


What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.

The BoF 500 medallion logo