Lauren Sherman
Fashion Correspondent, Puck
The Puck reporter has become a popular read amongst industry insiders for her incisive and entertaining approach to covering fashion and its power players.
Lauren Sherman is a fashion correspondent and partner at digital media company Puck, where she has built a following for her incisive and entertaining approach to covering the industry and its power players, from designer musical chairs to mergers and acquisitions. She writes Puck’s popular “Line Sheet” newsletter and hosts its “Fashion People” podcast. Sherman’s delivery can be divisive, while her fluid mix of certainty and speculation has raised eyebrows. But her rising influence is undeniable.
Sherman graduated in 2004 with a bachelor of fine arts in writing, literature and publishing from Emerson College in Boston. She began her reporting career at Forbes. From 2009 to 2011, Sherman served as executive editor at Fashionista. She joined Condé Nast in 2011 as senior digital editor at Lucky Magazine. After leaving Lucky, she contributed to The Wall Street Journal, The New York Times, Elle and Bloomberg. In 2016, Sherman joined The Business of Fashion, rising to chief correspondent. In 2024, she co-authored “Selling Sexy: Victoria’s Secret and the Unraveling of an American Icon” with Chantal Fernandez.
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In recent years, the number of fashion companies that have gone public or been acquired by large luxury groups has accelerated dramatically. What’s driving the deal flow?
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
