Demna
Creative Director, Gucci
The former longtime Balenciaga artistic director is now tasked with restoring the Gucci brand.
This Week’s 7 Top Reads
Don't miss the most important fashion news and analysis of the week.
Top 10 Shows of Autumn/Winter 2016
At the end of a complex fashion month, BoF brings you the Top 10 Shows of the Season.
The Fashion Gyre and the Ghost of Martin Margiela
Amidst a whirlwind of directions, the real protagonist of Paris Fashion Week was Martin Margiela, whose influence was felt from Vetements to Miu Miu.
Op-Ed | Whites-Only Policy at Vetements and Balenciaga
For someone whose design work has been dubbed ‘revolutionary’ in fashion circles, Demna Gvasalia’s all-white casting is shockingly out of touch with today’s global reality, argues Jason Campbell.
The Shape of Things to Come
Demna Gvasalia's debut collection for Balenciaga had the rightness of something we’ve been waiting to see forever. And it immediately cast a giant shadow over the entire season.
The Revolution Will Be Branded 'Vetements'
The new Vetements collection was a meditation on Americana, with a general air of sullen disaffection, amplified by sarcastic feel-bad sloganeering.
How Key Pieces Made a Comeback
A handful of brands are opting out of bold, one-season trends and placing an emphasis on simplified ranges of year-round product.
Kanye West Stops Time
For Yeezy Season 3, Kanye West made the statement of the season before it's even really underway.
This Week on BoF Careers: Four Marketing, Zara, Swipecast
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
Welcome to The New World Order
The fashion system is 'broken' but young designer disruptors and bold megabrands are trying to fix it. BoF hails a new era for fashion in which the current system is turned on its head in a bid to find a new working model.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
