Demna
Creative Director, Gucci
The former longtime Balenciaga artistic director is now tasked with restoring the Gucci brand.
The Shape of Things to Come
Demna Gvasalia's debut collection for Balenciaga had the rightness of something we’ve been waiting to see forever. And it immediately cast a giant shadow over the entire season.
The Shape of Things to Come
Demna Gvasalia's debut collection for Balenciaga had the rightness of something we’ve been waiting to see forever. And it immediately cast a giant shadow over the entire season.
The Revolution Will Be Branded 'Vetements'
The new Vetements collection was a meditation on Americana, with a general air of sullen disaffection, amplified by sarcastic feel-bad sloganeering.
The Revolution Will Be Branded 'Vetements'
The new Vetements collection was a meditation on Americana, with a general air of sullen disaffection, amplified by sarcastic feel-bad sloganeering.
How Key Pieces Made a Comeback
A handful of brands are opting out of bold, one-season trends and placing an emphasis on simplified ranges of year-round product.
How Key Pieces Made a Comeback
A handful of brands are opting out of bold, one-season trends and placing an emphasis on simplified ranges of year-round product.
Kanye West Stops Time
For Yeezy Season 3, Kanye West made the statement of the season before it's even really underway.
Kanye West Stops Time
For Yeezy Season 3, Kanye West made the statement of the season before it's even really underway.
This Week on BoF Careers: Four Marketing, Zara, Swipecast
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
This Week on BoF Careers: Four Marketing, Zara, Swipecast
Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.
Welcome to The New World Order
The fashion system is 'broken' but young designer disruptors and bold megabrands are trying to fix it. BoF hails a new era for fashion in which the current system is turned on its head in a bid to find a new working model.
Welcome to The New World Order
The fashion system is 'broken' but young designer disruptors and bold megabrands are trying to fix it. BoF hails a new era for fashion in which the current system is turned on its head in a bid to find a new working model.
Demna Gvasalia Reveals Vetements' Plan to Disrupt the Fashion System
Demna Gvasalia, head of the Vetements collective and newly appointed artistic director of Balenciaga, talks to Imran Amed about a new operating model designed to fix the ‘broken’ fashion system.
Demna Gvasalia Reveals Vetements' Plan to Disrupt the Fashion System
Demna Gvasalia, head of the Vetements collective and newly appointed artistic director of Balenciaga, talks to Imran Amed about a new operating model designed to fix the ‘broken’ fashion system.
BoF’s Latest Print Issue: ‘The New World Order’
BoF is pleased to unveil its latest special print issue, The New World Order, focusing on the ‘broken’ fashion system and the disruptors aiming to fix it, including cover star Demna Gvasalia, the wunderkind designer behind Vetements and artistic director of Balenciaga. The limited-edition issue will be released Feb 8th.
BoF’s Latest Print Issue: ‘The New World Order’
BoF is pleased to unveil its latest special print issue, The New World Order, focusing on the ‘broken’ fashion system and the disruptors aiming to fix it, including cover star Demna Gvasalia, the wunderkind designer behind Vetements and artistic director of Balenciaga. The limited-edition issue will be released Feb 8th.
Narrative and Neorealism
In today’s “société du spectacle,” fashion shows increasingly resemble brutally concise theatre, sampling everything from war to the cult of the derelict.
Narrative and Neorealism
In today’s “société du spectacle,” fashion shows increasingly resemble brutally concise theatre, sampling everything from war to the cult of the derelict.
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What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
