Demna
Creative Director, Gucci
The former longtime Balenciaga artistic director is now tasked with restoring the Gucci brand.
Kering’s Shopping List Should Include These Brands
To continue to create shareholder value, the French luxury group may need to make at least one major acquisition.
Op-Ed | To Democratise Camp Is to Kill It
The Metropolitan Museum of Art’s large-scale, Gucci-backed show on Camp may be pushing the inherently subcultural sensibility closer to extinction, argues Eugene Rabkin.
Top 10 Shows of the Season
After a fashion month where real clothes largely ruled over high concept, BoF's editors pick the top ten shows of the season.
The Return of Ready-to-Wear
In Paris, real clothes triumphed over high concept, reports Angelo Flaccavento.
Building New Roads at Balenciaga
The codes of Cristobal’s legacy give Demna Gvasalia’s Balenciaga its spine because that’s what he feels compelled to mutate for modern times. After last season’s psychedelic tunnel, he wanted the focus to be purely on the clothes.
Why Margiela's Tabi Boot Is Minting Money
As the enigmatic designer's split-toe shoe gains a celebrity following years after its initial release, retailers are cashing in.
The Designer Behind Balenciaga’s Triple S Launches New Line
David Tourniaire-Beauciel wants to mix European design with athletic technology and appeal to a comfort-driven consumer looking for an alternative to luxury sneakers.
Vetements Does Vetements
Fashion moved on, but Demna Gvasalia stuck to his formula. Thursday's celebration of juvenile rebellion felt oddly relevant now that the pendulum has swung back to formality.
What Calvin Klein Should Do Next
PVH Corp. made a big bet that it could ‘do a Gucci’ with its flagship brand. But after the failure of its radical Raf Simons experiment, the company may need to rethink its strategy.
Next-Generation Careers in Branding
As the positioning of luxury and consumer brands continue to evolve in the market, careers in branding are being reimagined to meet the new challenges and opportunities of the digital age.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
