Ulta Beauty
How Brands Are Getting Reddit Marketing Right
From informing shoppers at the research stage to triggering a Super Bowl campaign, Reddit is becoming a gold mine for consumer insights and conversions alike.
How Brands Are Getting Reddit Marketing Right
From informing shoppers at the research stage to triggering a Super Bowl campaign, Reddit is becoming a gold mine for consumer insights and conversions alike.
Why Ulta Beauty Bought Space NK
The US retailer’s surprise buyout of the London-based upmarket chain is in line with its recent business overall, which puts global expansion at the core of future growth.
Why Ulta Beauty Bought Space NK
The US retailer’s surprise buyout of the London-based upmarket chain is in line with its recent business overall, which puts global expansion at the core of future growth.
US Retailers Want in on K-Beauty — Again
Amorepacific’s Hanyul is the latest of a flood of K-beauty brands being scooped up by US beauty retailers as consumers clamor for Korean products in the face of price hikes.
US Retailers Want in on K-Beauty — Again
Amorepacific’s Hanyul is the latest of a flood of K-beauty brands being scooped up by US beauty retailers as consumers clamor for Korean products in the face of price hikes.
What Colour Is Gen Alpha’s Millennial Pink? All Of Them
After seeing how beauty's youngest customer has been drawn to Drunk Elephant’s bright, colourful packages, labels are pushing a string of vibrant launches to capture shoppers’ attention.
What Colour Is Gen Alpha’s Millennial Pink? All Of Them
After seeing how beauty's youngest customer has been drawn to Drunk Elephant’s bright, colourful packages, labels are pushing a string of vibrant launches to capture shoppers’ attention.
Ulta Beauty Braces for a Challenging 2025
The US retailer indicates a soft start to 2025 amid a global beauty slowdown.
Ulta Beauty Braces for a Challenging 2025
The US retailer indicates a soft start to 2025 amid a global beauty slowdown.
Can You Sell Sexual Wellness Without Sex?
The once-promising sector is now facing setbacks in the US. As mainstream retailers retreat and social media censorship restricts digital marketing, brands are rethinking their approach to retail partnerships and are finding creative ways to navigate the shift towards cultural conservatism.
Can You Sell Sexual Wellness Without Sex?
The once-promising sector is now facing setbacks in the US. As mainstream retailers retreat and social media censorship restricts digital marketing, brands are rethinking their approach to retail partnerships and are finding creative ways to navigate the shift towards cultural conservatism.
Big Beauty Brands Embrace AI Skin Analysis
Beiersdorf, Clarins and L’Oréal are among the beauty companies betting big on the technology as AI mania continues and its capabilities grow.
Big Beauty Brands Embrace AI Skin Analysis
Beiersdorf, Clarins and L’Oréal are among the beauty companies betting big on the technology as AI mania continues and its capabilities grow.
Beauty’s Slowdown Goes Global
While nowhere near as dire as luxury fashion, beauty is seeing consumer momentum wane globally.
Beauty’s Slowdown Goes Global
While nowhere near as dire as luxury fashion, beauty is seeing consumer momentum wane globally.
The Beauty Slowdown Has Come for Indie Retailers
Credo Beauty, Goop, and Thirteen Lune are among the smaller, independent beauty retailers responding to US market headwinds.
The Beauty Slowdown Has Come for Indie Retailers
Credo Beauty, Goop, and Thirteen Lune are among the smaller, independent beauty retailers responding to US market headwinds.
How Big Box Retailers Won Over Premium Beauty Brands
Mass retailers like Target and Walmart have invested heavily in their beauty offerings, attracting a fresh crop of indie brands – as well as increasing their overall basket size. For brands wanting a slice of the action, scaling up is necessary.
How Big Box Retailers Won Over Premium Beauty Brands
Mass retailers like Target and Walmart have invested heavily in their beauty offerings, attracting a fresh crop of indie brands – as well as increasing their overall basket size. For brands wanting a slice of the action, scaling up is necessary.