Prada
Miuccia Prada on Her Final Collection Before Raf Simons Officially Enters the Fold
The designer discusses creating, collaborating — and what it means to have ‘fun’ — in quarantine. BoF’s Tim Blanks draws his own conclusions.
Miuccia Prada on Her Final Collection Before Raf Simons Officially Enters the Fold
The designer discusses creating, collaborating — and what it means to have ‘fun’ — in quarantine. BoF’s Tim Blanks draws his own conclusions.
Luxury's Bumpy Road Ahead
Investors are pinning their hopes on a 2021 recovery, but a worsening Covid-19 situation in the US and glum forecasts from the Federal Reserve indicate it won't be an easy path.
Luxury's Bumpy Road Ahead
Investors are pinning their hopes on a 2021 recovery, but a worsening Covid-19 situation in the US and glum forecasts from the Federal Reserve indicate it won't be an easy path.
Prada Sales in Asia See Double-Digit Jump
Chief Executive Patrizio Bertelli is confident the trend will continue in the coming months.
Prada Sales in Asia See Double-Digit Jump
Chief Executive Patrizio Bertelli is confident the trend will continue in the coming months.
Prada Scion Lorenzo Bertelli’s First Interview
The son of Miuccia Prada and Patrizio Bertelli talks to BoF’s Imran Amed about joining the family business and his vision for the future of the company.
Prada Scion Lorenzo Bertelli’s First Interview
The son of Miuccia Prada and Patrizio Bertelli talks to BoF’s Imran Amed about joining the family business and his vision for the future of the company.
As Lockdowns Ease, Luxury Sees Record Valuation
Growth prospects for 2020 remain subdued, but investors are looking beyond the current crisis.
As Lockdowns Ease, Luxury Sees Record Valuation
Growth prospects for 2020 remain subdued, but investors are looking beyond the current crisis.
As Brands Rush to Speak Out, Many Statements Ring Hollow
When it comes to supporting social causes, consumers are calling out fashion and beauty companies for virtue signalling. Here’s what brands can do to evolve.
As Brands Rush to Speak Out, Many Statements Ring Hollow
When it comes to supporting social causes, consumers are calling out fashion and beauty companies for virtue signalling. Here’s what brands can do to evolve.
Prada Said Sales Up More Than 10% in China
Co-Chief Executive officer Patrizio Bertelli told Bloomberg he has no plans to delist the company.
Prada Said Sales Up More Than 10% in China
Co-Chief Executive officer Patrizio Bertelli told Bloomberg he has no plans to delist the company.
5 Strategies for Chinese Valentine’s Day
Brands are going all out with campaigns aimed at capturing the hearts and wallets of Chinese consumers in the run-up to the annual 520 celebration. Here’s how to cut through all the marketing noise.
5 Strategies for Chinese Valentine’s Day
Brands are going all out with campaigns aimed at capturing the hearts and wallets of Chinese consumers in the run-up to the annual 520 celebration. Here’s how to cut through all the marketing noise.
How to Avoid the Greenwashing Trap
As sustainability becomes more important to consumers, brands must invest in genuine root and branch reform, manage expectations, be humble and own up to their shortcomings to avoid backlash because consumers ultimately see through platitudes and gimmicky campaigns.
How to Avoid the Greenwashing Trap
As sustainability becomes more important to consumers, brands must invest in genuine root and branch reform, manage expectations, be humble and own up to their shortcomings to avoid backlash because consumers ultimately see through platitudes and gimmicky campaigns.
Retailers to Reopen in Italy as Lockdown Eases Further
Shops, restaurants and hair salons are preparing to reopen in Italy on Monday, as the government takes a "calculated risk" to put the country back on its feet.
Retailers to Reopen in Italy as Lockdown Eases Further
Shops, restaurants and hair salons are preparing to reopen in Italy on Monday, as the government takes a "calculated risk" to put the country back on its feet.