Nike
Nike Taps Naomi Osaka From Adidas in Surprise Endorsement Deal
The sports world had been anticipating that Adidas would pay a record sum to renew a clothing endorsement with Number 1-ranked Osaka, who seized global media attention by defeating Serena Williams at the US Open last year.
Nike Taps Naomi Osaka From Adidas in Surprise Endorsement Deal
The sports world had been anticipating that Adidas would pay a record sum to renew a clothing endorsement with Number 1-ranked Osaka, who seized global media attention by defeating Serena Williams at the US Open last year.
The Week Ahead: What Lonzo Ball’s Covered-Up Tattoo Tells Us About the Sneaker Market
This week, everyone will be talking about Nike's next potential blockbuster athlete signing, Pat McGrath's UK launch and revelations on gender pay disparity at large fashion brands. Read our BoF Professional Cheat Sheet.
The Week Ahead: What Lonzo Ball’s Covered-Up Tattoo Tells Us About the Sneaker Market
This week, everyone will be talking about Nike's next potential blockbuster athlete signing, Pat McGrath's UK launch and revelations on gender pay disparity at large fashion brands. Read our BoF Professional Cheat Sheet.
Lululemon Challenges Nike and Adidas with Menswear Push
Shares of yoga-pants specialist brand surged 20 percent on Thursday, with several Wall Street analysts raising their price targets for the company after a blockbuster fourth quarter.
Lululemon Challenges Nike and Adidas with Menswear Push
Shares of yoga-pants specialist brand surged 20 percent on Thursday, with several Wall Street analysts raising their price targets for the company after a blockbuster fourth quarter.
Lawyer Michael Avenatti Charged in $20 Million Nike Extortion Scam
The lawyer who represented adult film star Stormy Daniels in her legal battles against US President Donald Trump is accused of embezzling a client's money to cover his own debts.
Lawyer Michael Avenatti Charged in $20 Million Nike Extortion Scam
The lawyer who represented adult film star Stormy Daniels in her legal battles against US President Donald Trump is accused of embezzling a client's money to cover his own debts.
Supreme Court Won’t Hear Case on Nike’s Use of Iconic Jordan Image
The justices, without explanation, said Monday they won’t hear arguments from photographer Jacobus Rentmeester, whose portrait of Jordan gracefully leaping to dunk a basketball first appeared in Life magazine in 1984.
Supreme Court Won’t Hear Case on Nike’s Use of Iconic Jordan Image
The justices, without explanation, said Monday they won’t hear arguments from photographer Jacobus Rentmeester, whose portrait of Jordan gracefully leaping to dunk a basketball first appeared in Life magazine in 1984.
Nike Fined $14 Million for Limits on Soccer Merchandise Sales
The probe is one of several aiming to crack down on online sales restrictions that may hamper how goods are traded across Europe.
Nike Fined $14 Million for Limits on Soccer Merchandise Sales
The probe is one of several aiming to crack down on online sales restrictions that may hamper how goods are traded across Europe.
Op-Ed | Why Women’s Streetwear Will Be Big Business
Female fans of streetwear constitute a major market opportunity for brands, argues Reggie Casagrande.
Op-Ed | Why Women’s Streetwear Will Be Big Business
Female fans of streetwear constitute a major market opportunity for brands, argues Reggie Casagrande.
Nike Shares Drop as It Misses North America Estimates
Sales in the sportswear company's home continent were also hit by a decline in revenue at Converse.
Nike Shares Drop as It Misses North America Estimates
Sales in the sportswear company's home continent were also hit by a decline in revenue at Converse.
Nike Unveils 14 National Kits in Women's World Cup Push
The deal between Nike and UEFA signifies the growing financial power of women's sport for brands such as Nike, Adidas and Under Armour.
Nike Unveils 14 National Kits in Women's World Cup Push
The deal between Nike and UEFA signifies the growing financial power of women's sport for brands such as Nike, Adidas and Under Armour.
Puma Poaches Manchester City Kit Deal From Nike
The deal, which Puma calls its 'largest' ever, will bolster Puma’s current roster of soccer teams, which includes Borussia Dortmund, AC Milan, Arsenal and Olympique Marseille.
Puma Poaches Manchester City Kit Deal From Nike
The deal, which Puma calls its 'largest' ever, will bolster Puma’s current roster of soccer teams, which includes Borussia Dortmund, AC Milan, Arsenal and Olympique Marseille.