lululemon
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that unlock greater possibility and wellbeing for all.


Which Retailers Have Been Hit Hardest by the Covid-19 Crash?
Without a reliable revenue stream, retailers with ample cash on hand are better positioned to weather the storm, analysts say. But some categories are faring better than others, like sportswear and heritage luxury.

Power Moves | Kylie Cosmetics Names CEO, Lululemon Appoints First Chief Brand Officer
This week, Kylie Jenner’s namesake cosmetics line names its CEO, while Lululemon taps a former Nike executive for chief brand officer.

Why the Basic Bitch Ruled This Decade
As part of our series reflecting on the 2010s, BoF explores how the ‘basic’ stereotype was a phenomenon that shaped the fashion trends of the past decade — for better or worse.

Lululemon Shares Jump After Boost in Outlook, Defying Weakness in Apparel Sector
The activewear company’s 10th consecutive profit beat is another sign that demand for $98 yoga pants and $68 men’s tank tops remains strong.

Nike and Lululemon Supplier Pivots Away From Vietnam After Exiting China
With Donald Trump hardening his stance on the Southeast Asian country, Eclat Textile Co. keeping up with the changing landscape of global trade.

Lululemon Opens Workout Studio Where Visitors Can Borrow Clothes
The activewear company has always leaned into fitness classes, but this expansion allows it to monetise its experience-based offerings.

Why It's So Hard for Beauty Brands to Cross Over From One Category to Another
Amidst a booming skincare market, makeup-first labels are angling to become purveyors of moisturisers and serums, too. But can a brand be an authority in both?

Lululemon Closes Menswear-Only Stores
Despite plans to more than double its men’s business in the next five years, the athleticwear company has quietly closed its men’s standalone stores in New York City and Toronto.

Lululemon Feud With Billionaire Founder Continues
Having stepped down as chairman and threatened a boardroom fight in 2013, Chip Wilson's right to designate a board nominee has been terminated.

Lululemon to Branch Into Shoes and Self-Care
The yoga pants maker also expects to more than double the size of its revenue from the business segment by 2023.