Louis Vuitton

How Luxury Finally Cracked TikTok
Higher-end fashion labels have become more prolific on the short-form video app in 2023. BoF unpacks how brands are growing buzz on TikTok.

How Luxury Finally Cracked TikTok
Higher-end fashion labels have become more prolific on the short-form video app in 2023. BoF unpacks how brands are growing buzz on TikTok.

Where Did Luxury’s Aspirational Shoppers Go?
After years of fuelling growth at luxury brands, the consumer segment group — which typically opts for entry-level accessories — pulled back sharply on spending in the first quarter of 2023. BoF unpacks what happened and what’s to come.

Where Did Luxury’s Aspirational Shoppers Go?
After years of fuelling growth at luxury brands, the consumer segment group — which typically opts for entry-level accessories — pulled back sharply on spending in the first quarter of 2023. BoF unpacks what happened and what’s to come.

Louis Vuitton, Jean Arnault, and Big Watchmaking Ambitions
Can luxury fashion’s biggest brand become a fine watchmaking powerhouse? Jean Arnault is betting on the relaunched Tambour model to lead a push upmarket.

Louis Vuitton, Jean Arnault, and Big Watchmaking Ambitions
Can luxury fashion’s biggest brand become a fine watchmaking powerhouse? Jean Arnault is betting on the relaunched Tambour model to lead a push upmarket.

Imran Amed & Luca Solca: How Big Luxury Dominates Fashion
Courtesy of System Magazine, BoF’s Imran Amed and Bernstein analyst Luca Solca discuss how the biggest French luxury companies dominate the fashion industry. ‘They control the whole ecosystem; they have a lock on it.’

Imran Amed & Luca Solca: How Big Luxury Dominates Fashion
Courtesy of System Magazine, BoF’s Imran Amed and Bernstein analyst Luca Solca discuss how the biggest French luxury companies dominate the fashion industry. ‘They control the whole ecosystem; they have a lock on it.’

In Copenhagen, Regulators and LVMH’s Luxury-Only Climate Pact
This week at fashion’s annual sustainability gathering, luxury giant LVMH called for a luxury-only sustainability initiative, while policymakers pressed for an end to throwaway fast fashion.

In Copenhagen, Regulators and LVMH’s Luxury-Only Climate Pact
This week at fashion’s annual sustainability gathering, luxury giant LVMH called for a luxury-only sustainability initiative, while policymakers pressed for an end to throwaway fast fashion.

LVMH Emerges as ESG Magnet With $17 Billion Stake
The world’s biggest producer of luxury goods has emerged as a favourite among fund managers marketing themselves as promoters of environmental and social goals.

LVMH Emerges as ESG Magnet With $17 Billion Stake
The world’s biggest producer of luxury goods has emerged as a favourite among fund managers marketing themselves as promoters of environmental and social goals.

At Men’s Fashion Week, Postcards From Paris
The Paris menswear shows had a postcard-like feel, but there were standouts that proposed a shift in dress as well as a spectacle, writes Angelo Flaccavento.

At Men’s Fashion Week, Postcards From Paris
The Paris menswear shows had a postcard-like feel, but there were standouts that proposed a shift in dress as well as a spectacle, writes Angelo Flaccavento.

Pharrell at Louis Vuitton: When Fashion Became Entertainment
The creative polymath’s debut show aimed to cement Louis Vuitton’s positioning as a purveyor not just of fashion, but culture writ large.

Pharrell at Louis Vuitton: When Fashion Became Entertainment
The creative polymath’s debut show aimed to cement Louis Vuitton’s positioning as a purveyor not just of fashion, but culture writ large.

Hong Kong’s Biggest Mall Amps Up Luxury Appeal to Compete for Shoppers
The long lines of customers outside Chanel and Louis Vuitton stores on Hong Kong’s Canton Road are finally back, and the city’s biggest mall operator is trying to get them to spend like before.

Hong Kong’s Biggest Mall Amps Up Luxury Appeal to Compete for Shoppers
The long lines of customers outside Chanel and Louis Vuitton stores on Hong Kong’s Canton Road are finally back, and the city’s biggest mall operator is trying to get them to spend like before.

Is This Luxury’s Watershed Moment in India?
Brands like Dior and Valentino are banking on India’s high growth potential, but it will take more than dazzling shows and sleek stores to turn this complex market into a major revenue source.

Is This Luxury’s Watershed Moment in India?
Brands like Dior and Valentino are banking on India’s high growth potential, but it will take more than dazzling shows and sleek stores to turn this complex market into a major revenue source.