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Louis Vuitton

Louis Vuitton
Luxury

Will France's New Luxury Strategy Help Sell More Louis Vuitton Bags?

At a time when Vuitton, Hermès and Chanel are expanding their production capacity to keep up with growing demand for ‘made in France’ luxury goods, a new government roadmap could give the sector a boost.


China

Chinese New Year Gives the Pig a Luxury Makeover

The Spring Festival celebration gives luxury brands including Gucci and Longchamp a chance to deliver capsule collections and potentially bump revenues after the holiday period.  


Fashion Week

Virgil Abloh’s Louis Vuitton: From The Wizard to The Wiz

The designer’s second presentation for the French megabrand was a carefully considered, Michael Jackson-inspired powerhouse, built layer upon layer with the kind of shameless manipulation that characterizes the greatest showmen.


Retail

The Week Ahead: LVMH Primed to Dominate Blockbuster Week at the Paris Men's Shows

This week, everyone will be talking about Virgil Abloh, Hedi Slimane, Kim Jones and the other designers showing at Paris Fashion Week Men's - and how the the buzziest brands share a corporate parent. Read our BoF Professional Cheat Sheet.


News & Analysis

What Calvin Klein Should Do Next

PVH Corp. made a big bet that it could ‘do a Gucci’ with its flagship brand. But after the failure of its radical Raf Simons experiment, the company may need to rethink its strategy.


Luxury

Luxury Retail Hit By Paris Protests

Anti-government protests over the past weekends engulfed Paris’ shopping districts, where a police lockdown and vandalism forced many stores to shut.


Workplace & Talent

How I Became... Music Director for Louis Vuitton Menswear

“We’re redefining the rules as we speak,” says Benji B — the man Virgil Abloh has tasked with the sonic accompaniment of his new vision at Louis Vuitton.


China

Nike and LVMH Are Sticking Up for China in the Piracy Fight

Executives at two of the biggest victims of counterfeiting praised Beijing’s efforts to crack down on intellectual property abuses.


Luxury

Hedi Slimane and the Art of the ‘Drop’

The Celine creative director’s first accessories arrive in stores November 12, following product drops by the likes of Burberry, Moncler and Louis Vuitton. But is the strategy working for luxury the way it does for streetwear?


News & Analysis

How to Create the Next Birkin

In the handbag resale market, a few key elements separate the 'It' bag of the moment and an enduring classic.