Louis Vuitton

BoF Insights | Nike and Gucci Top Gen-Z’s Favourite Fashion Brands
As this generation’s spending power and appetite for fashion grows, BoF's research and analysis think tank looks at the most-revered brands among young fashion shoppers.

BoF Insights | Nike and Gucci Top Gen-Z’s Favourite Fashion Brands
As this generation’s spending power and appetite for fashion grows, BoF's research and analysis think tank looks at the most-revered brands among young fashion shoppers.

The Strategy Behind Louis Vuitton’s Viral Football Campaign
A luggage campaign harnessed the power of football superstars Cristiano Ronaldo and Lionel Messi to earn the most Instagram ‘likes’ ever, while sidestepping World Cup controversy and staking out precious brand territory.

The Strategy Behind Louis Vuitton’s Viral Football Campaign
A luggage campaign harnessed the power of football superstars Cristiano Ronaldo and Lionel Messi to earn the most Instagram ‘likes’ ever, while sidestepping World Cup controversy and staking out precious brand territory.

Examining Qatar’s Fashion Hub Ambitions
Doha has attracted major fashion retail investment ahead of this month’s FIFA World Cup but the Qatari capital’s ability to attract overseas shoppers long-term remains uncertain.

Examining Qatar’s Fashion Hub Ambitions
Doha has attracted major fashion retail investment ahead of this month’s FIFA World Cup but the Qatari capital’s ability to attract overseas shoppers long-term remains uncertain.

The BoF Podcast | The Genesis of the Modern Luxury Fashion Industry
Ian Bonhôte and Peter Ettedgui speak to BoF’s Tim Blanks about their new docuseries, which examines the formation of LVMH and Kering and how designers John Galliano, Alexander McQueen, Marc Jacobs and Tom Ford helped bosses Bernard Arnault and François Pinault build a ‘Kingdom of Dreams.’

The BoF Podcast | The Genesis of the Modern Luxury Fashion Industry
Ian Bonhôte and Peter Ettedgui speak to BoF’s Tim Blanks about their new docuseries, which examines the formation of LVMH and Kering and how designers John Galliano, Alexander McQueen, Marc Jacobs and Tom Ford helped bosses Bernard Arnault and François Pinault build a ‘Kingdom of Dreams.’

How Fashion Went Corporate: Creativity, Commerce and Collateral Damage
Tim Blanks talks to the creators of ‘Kingdom of Dreams,’ a new documentary series on how the corporatisation of luxury fashion made superstars of John Galliano, Alexander McQueen, Tom Ford and Marc Jacobs, and built gilded empires for Bernard Arnault and François Pinault.

How Fashion Went Corporate: Creativity, Commerce and Collateral Damage
Tim Blanks talks to the creators of ‘Kingdom of Dreams,’ a new documentary series on how the corporatisation of luxury fashion made superstars of John Galliano, Alexander McQueen, Tom Ford and Marc Jacobs, and built gilded empires for Bernard Arnault and François Pinault.

Louis Vuitton and Gucci to Open First Montreal Flagships
Royalmount, a forthcoming development in Montréal’s Midtown district, has also leased flagship spaces to Tiffany and RH.

Louis Vuitton and Gucci to Open First Montreal Flagships
Royalmount, a forthcoming development in Montréal’s Midtown district, has also leased flagship spaces to Tiffany and RH.

The BoF Podcast | Tim Blanks and Imran Amed Recap The Season That Was
BoF’s editor-in-chief and editor-at-large walk through the highlights and unforgettable moments of fashion weeks in Milan and Paris.

The BoF Podcast | Tim Blanks and Imran Amed Recap The Season That Was
BoF’s editor-in-chief and editor-at-large walk through the highlights and unforgettable moments of fashion weeks in Milan and Paris.

In Dark Times, Choose Optimism!
Chanel, Miu Miu and Louis Vuitton offered “useful beauty” for Spring 2023, writes Tim Blanks.

In Dark Times, Choose Optimism!
Chanel, Miu Miu and Louis Vuitton offered “useful beauty” for Spring 2023, writes Tim Blanks.

The BoF Podcast | How Big Brands Choose Their Creative Directors
Louis Vuitton is expected to name its Virgil Abloh successor within weeks. Lauren Sherman quizzes Imran Amed on what luxury labels think about when recruiting top designers.

The BoF Podcast | How Big Brands Choose Their Creative Directors
Louis Vuitton is expected to name its Virgil Abloh successor within weeks. Lauren Sherman quizzes Imran Amed on what luxury labels think about when recruiting top designers.

How Does a Brand Like Louis Vuitton Choose a New Designer?
Martine Rose, Grace Wales Bonner and Telfar Clemens are among the designers who have been considered by Vuitton-owner LVMH to succeed the late Virgil Abloh, according to sources. A final pick is expected within weeks.

How Does a Brand Like Louis Vuitton Choose a New Designer?
Martine Rose, Grace Wales Bonner and Telfar Clemens are among the designers who have been considered by Vuitton-owner LVMH to succeed the late Virgil Abloh, according to sources. A final pick is expected within weeks.