Jenni Kayne
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How to Launch New Categories Without Losing Your Way
Expanding into new products can drive massive growth — or completely ruin a brand. Here is how industry leaders at Canada Goose, Drunk Elephant and Havaianas navigate the high-stakes business of category expansion, avoid dilution and pinpoint the right time for their biggest launches.
How to Launch New Categories Without Losing Your Way
Expanding into new products can drive massive growth — or completely ruin a brand. Here is how industry leaders at Canada Goose, Drunk Elephant and Havaianas navigate the high-stakes business of category expansion, avoid dilution and pinpoint the right time for their biggest launches.
Jenni Kayne Opens Its First International Pop-Up in London
The California-based brand has launched a pop-up at Selfridges, the first step in a larger global expansion strategy
Jenni Kayne Opens Its First International Pop-Up in London
The California-based brand has launched a pop-up at Selfridges, the first step in a larger global expansion strategy
How Nili Lotan Built a $100 Million Brand
For the last 19 years, the Israel-born designer has developed her independent American fashion label by producing high-quality, timeless basics.
How Nili Lotan Built a $100 Million Brand
For the last 19 years, the Israel-born designer has developed her independent American fashion label by producing high-quality, timeless basics.
The Unlikely Return of Accessible Luxury
As spending patterns shift, a new generation of mid-market American labels are thriving by offering value-conscious products with a point of view. Can they scale like the titans that came before them?
The Unlikely Return of Accessible Luxury
As spending patterns shift, a new generation of mid-market American labels are thriving by offering value-conscious products with a point of view. Can they scale like the titans that came before them?
West Coast Favorite Jenni Kayne Opens First Store in New York
The expansion coincides with the launch of home goods this autumn, as well as an overall business shift towards direct-to-consumer sales.
West Coast Favorite Jenni Kayne Opens First Store in New York
The expansion coincides with the launch of home goods this autumn, as well as an overall business shift towards direct-to-consumer sales.