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H&M Group

H&M Group
News & Analysis

Has Victoria's Secret Solved Fashion's Communications Conundrum?

How the blockbuster Victoria's Secret Fashion Show drives immediate sales impact and what luxury brands can learn.


News & Analysis

Getting The Luxury Fashion Business Model Right

Today, BoF exclusively brings you Savigny Partners' blow-by-blow analysis of the rapidly shifting luxury fashion business model which is undergoing



News & Analysis

The Verdict | Gap's 1969 Premium Jeans

Introducing the Gap 's new 1969 Denim


News & Analysis

H&M gains, Dior releases trailer, Esprit opens new stores, LV exhibit to open in HK, De La Renta looks to the Gulf

H&M's 8% April Comparable Sales Gain Breaks Trend (WSJ) "Fashion retailer Hennes & Mauritz AB Friday said April sales in comparable stores rose for


Retail

The Lowdown on H&M x Comme des Garçons

BoF sits down with H&M creative advisor Margareta van den Bosch and brand and new business director Jörgen Andersson in Tokyo to discuss the highly anticipated collaboration.


Retail

With the Arrival of H&M, Swedish Fast Fashion Finally Comes to Japan

Still attracting long lines in Ginza, the fast-fashion giant’s greatest advantage in Japan may be its incredibly low prices, which match its global pricing in a country accustomed to markups.


News & Analysis

Everybody's Talking About | Comme des Garcons for H&M

TOKYO, Japan and STOCKHOLM, Sweden - Some H&M collaborations of the past ( Roberto Cavalli , Viktor & Rolf) were more memorable for the pre-launch


News & Analysis

Roberto Cavalli for H&M: Rock-star pandemonium

Karl Lagerfeld for H&M. Roland Mouret for Gap. Giles Deacon for New Look. Proenza Schouler for Target. And the list goes on. You'd think by now that