Hermès


The Two Hottest Cities in America
Young, wealthy professionals have flooded Miami and Austin over the last 18 months, and luxury brands are following the money. But selling to a newly minted tech millionaire isn’t always so simple.

The Two Hottest Cities in America
Young, wealthy professionals have flooded Miami and Austin over the last 18 months, and luxury brands are following the money. But selling to a newly minted tech millionaire isn’t always so simple.

Chanel Is Aiming for Hermès Status With Handbag Price Hikes
The luxury fashion brand has raised prices, and set purchasing limits in an effort to become a more exclusive and desirable brand.

Chanel Is Aiming for Hermès Status With Handbag Price Hikes
The luxury fashion brand has raised prices, and set purchasing limits in an effort to become a more exclusive and desirable brand.

What ‘MetaBirkins’ Say About Virtual Fashion
Fashion and art were already filled with young creators borrowing brand icons. The practice is taking on new digital dimensions as NFTs take off.

What ‘MetaBirkins’ Say About Virtual Fashion
Fashion and art were already filled with young creators borrowing brand icons. The practice is taking on new digital dimensions as NFTs take off.

The Biggest Mistakes Luxury Brands Make in China
China is the world’s most important luxury market, but key business decisions concerning the country are still taken by Western executives based in Europe, resulting in common and costly mistakes, argue Luca Solca and Jasmine Zhu.

The Biggest Mistakes Luxury Brands Make in China
China is the world’s most important luxury market, but key business decisions concerning the country are still taken by Western executives based in Europe, resulting in common and costly mistakes, argue Luca Solca and Jasmine Zhu.

Tracking the Evolution of Hermès
Hermès’ timeless positioning has helped sales bounce back ‘as if the pandemic never happened.’ But that doesn’t mean change isn’t afoot at the iconic French luxury house.

Tracking the Evolution of Hermès
Hermès’ timeless positioning has helped sales bounce back ‘as if the pandemic never happened.’ But that doesn’t mean change isn’t afoot at the iconic French luxury house.

China in Focus as Luxury Brands Report Results
This week, everyone will be talking about financial results from Kering and Hermes, plus Bottega Veneta’s show in Detroit

China in Focus as Luxury Brands Report Results
This week, everyone will be talking about financial results from Kering and Hermes, plus Bottega Veneta’s show in Detroit

A Cautious Return to the Runway in Paris
This week, everyone will be talking about men’s fashion week in Paris, Nike’s latest results and the growing influence of Amazon’s Prime Day .

A Cautious Return to the Runway in Paris
This week, everyone will be talking about men’s fashion week in Paris, Nike’s latest results and the growing influence of Amazon’s Prime Day .

Are Luxury Brands Pushing Too Many Collaborations?
In April, luxury brands went crazy for collaborations while some of Italy’s fashion titans more openly embraced the idea of an Italian luxury champion to rival LVMH and Kering, writes Pierre Mallevays in this month’s Market Pulse.

Are Luxury Brands Pushing Too Many Collaborations?
In April, luxury brands went crazy for collaborations while some of Italy’s fashion titans more openly embraced the idea of an Italian luxury champion to rival LVMH and Kering, writes Pierre Mallevays in this month’s Market Pulse.

Fashion’s New Materials Frontier
The fashion industry relies on an extractive business model. BoF assesses companies’ efforts to establish raw material supply chains with a positive impact on people and planet in the latest in a series of articles examining the findings of The BoF Sustainability Index.

Fashion’s New Materials Frontier
The fashion industry relies on an extractive business model. BoF assesses companies’ efforts to establish raw material supply chains with a positive impact on people and planet in the latest in a series of articles examining the findings of The BoF Sustainability Index.

Fashion Is Still Failing on Workers’ Rights
The fashion industry runs on systemic inequality and social injustice. BoF assesses companies’ efforts to protect workers in their supply chain in the latest in a series of articles examining the findings of The BoF Sustainability Index.

Fashion Is Still Failing on Workers’ Rights
The fashion industry runs on systemic inequality and social injustice. BoF assesses companies’ efforts to protect workers in their supply chain in the latest in a series of articles examining the findings of The BoF Sustainability Index.