Gucci
Gucci is an ltalian luxury fashion brand owned by Kering and founded by Guccio Gucci in Florence, Italy in 1921.
Gucci's Surge and the Power of a Responsive Supply Chain
This week, Kering announced Gucci’s new production strategy, taking a step towards enhanced vertical integration and reduced lead time in a fashion world where supply chain is becoming as important as design.
Decoding the Travelling Chinese Consumer
BoF spoke with several travelling Chinese shoppers from a range of demographics at luxury shopping meccas in and around London.
Farren Fucci’s Hyper-Sexualised ‘Hoesthetics’
With a ‘streetwear meets erotica dominatrix’ aesthetic, the 25-year-old stylist aims to build his own brand at the intersection of fashion, music and philanthropy.
Will Millennials Boost the Fur Trade?
Millennial-friendly megabrands like Gucci are going fur-free, but the $40 billion global fur industry is working hard to reinvent itself for a new generation of consumers.
The Hong Kong Shopping Experience Is Changing
A return to the luxury sales heyday of recent years looks unlikely.
How Polimoda Is Nurturing a Class of Independent Thinkers
Polimoda’s location in the Renaissance city of Florence plays a significant part in the student experience. BoF takes a look inside the storied institution.
Sales Boom at Kering, Gucci up 49 Percent
The luxury group — which houses Yves Saint Laurent, Balenciaga and Stella McCartney — said revenue rose 28.4 percent in the third quarter on a like-for-like basis, while Gucci remains its biggest profit driver.
The Old Fashion System Is Setting New Designers up for Failure
The market is changing, but the fashion system isn’t changing with it.
The Trouble With Digital Advertising
Marketers are following consumers online, but digital advertising presents a host of problems for fashion brands.
With $2 Billion IPO Under Belt, SMCP Plots China Growth
As SMCP goes public, BoF speaks to the company's co-founders and chief executive about the affordable luxury giant's trajectory and future ambitions.