Gucci
Gucci is an ltalian luxury fashion brand owned by Kering and founded by Guccio Gucci in Florence, Italy in 1921.


What’s Selling in Trumpland, USA
Consumers of luxury goods in the wealthiest areas of the country that voted for Donald Trump favour traditional labels including Chanel, Louis Vuitton and David Yurman.

Report: Lanvin in Financial Trouble, Sales Expected to Slump 30 Percent
Auditors for the fashion house have filed a warning with a commercial court in Paris over its financial situation, say sources.

Fashion’s Hottest Brands and Top Selling Products in Q3
In the latest Lyst Index, Virgil Abloh’s Off-White rockets up 31 spots to become the third-hottest fashion brand behind Balenciaga and Gucci.

Top 10 Campaigns of the Season
From Alberta Ferretti’s Tim Walker-lensed campaign to Miu Miu’s homage to jazz-culture, BoF rounds up the best ads of the Autumn/Winter 2017 season.

A Five-Point Plan for Burberry
Burberry chief executive Marco Gobbetti is expected to address the company’s strategic direction at interim results on November 9. In a memo from BoF, we outline what we think he should do.

From Gucci to Calvin Klein, Where Top Fashion Brands Recruit
Feeder programmes at key schools may be the secret to landing an entry-level position at a top fashion house.

Chanel and Gucci Hike Prices as South Korea and China End Dispute
The countries have agreed to restore ties after a year-long dispute over the deployment of a US anti-missile system, which has been devastating to some Korean businesses that rely on Chinese consumers.

Russia’s Luxury Market on the Mend
The country’s luxury market has recovered after two difficult years, helped mainly by domestic demand and rising sales to tourists, which will get a boost from a ‘tax-free’ scheme scheduled to come into force around February next year.

The Psychology of Designer Handbags
Alexandra Shulman reflects on why shoppers invest so much emotionally and financially in one of the luxury industry's most powerful products.

Will Going to Fashion School Actually Get You a Job?
BoF’s Global Fashion School Rankings 2017 shows a handful of top schools are leagues ahead of the rest on graduate employability.