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Latest News & Analysis

Beauty
C-Beauty’s Global Moment Is Now
From Proya to Florasis, Chinese beauty brands are looking for opportunities abroad amid an uneven domestic market. Retailers around the world are eager to stock them.

Beauty
Chinese Makeup Brands Are Winning Over Global Consumers
As the popularity of alternative social media platforms like RedNote grows outside of China, domestic beauty brands like Florasis and Judydoll are reaping the benefits.

China
Can China’s Cosmetics Giant Florasis Crack America?
The brand known for its traditional and ornate Chinese aesthetic will be one of the first major C-beauty players to go global when it touches down in the US and Japan later this year.