Calvin Klein
Prioritising a Culture of Inclusivity at PVH Corp.
BoF interviews leaders from across the company’s portfolio of brands, each driving diversity, inclusivity and equity initiatives at the organisation forward, through associate-led groups.
Will Stefan Larsson Turn PVH Into a Modern Brand Machine?
The former Ralph Lauren and Old Navy executive, who will replace current CEO Manny Chirico in a planned succession next February, is known for a forward-thinking approach on brand management and operations.
PVH Posts Surprise Profit Amid Demand for Casual Clothing
The Calvin Klein and Tommy Hilfiger owner reported a total revenue of $1.58 billion for the second quarter ended August 2, beating analysts' estimates of $1.25 billion.
Using Famous Faces to Impress Chinese Consumers Just Got Trickier
Marketing to Chinese consumers in a time of crisis means that brands with tighter budgets need to consider new ways of leveraging Chinese influencers and celebrities.
How to Do Pride Marketing Right
With parades cancelled and civil rights protests top of mind, many fashion brands are rethinking how they show their support for the LGBTQ community.
Can Coty Win the Clean Beauty Arms Race?
The beauty conglomerate, which just purchased a 51 percent stake in Kylie Cosmetics, wants big brands like Calvin Klein and CoverGirl to join the “clean” beauty movement.
The Year Ahead: Neighbourhood Stores Return
Consumer demand for convenience and immediacy is prompting retailers to complement existing brick-and-mortar networks with smaller format stores that meet customers where they are and reduce friction in the customer journey.
PVH Corp Raises Profit Forecast On Strong Earnings
The Calvin Klein and Tommy Hilfiger owner's total sales reached $2.59 billion during the third quarter.
Swatch Group Won't Renew Calvin Klein Licence Agreement
The group attributes the decision to uncertainties in Calvin Klein's management.
Is Suburbia China’s Next Retail Gold Mine?
Beyond Shanghai’s downtown shopping meccas, suburban malls and mixed-use developments on the outskirts of the city present an exciting opportunity for brands like Calvin Klein, Nike and Sephora who have begun to put down roots here.