Burberry
Established by Thomas Burberry in 1856, Burberry is a global luxury fashion brand with a strong British heritage.


Power Moves | Liberty Hires CMO, J.C. Penney Names CFO
This week, Liberty appoints its first chief marketing officer, while J.C. Penney continues its streak of executive hires with a new chief financial officer.

Nkosiyati Khumalo: 'Fashion Needs to Include More Diverse Voices'
This week, we meet BoF Professional member Nkosiyati Khumalo, editor-in-chief of GQ South Africa.

Glossier & Rent the Runway: A Tale of Two Unicorns
This week, the two start-ups raised large funding rounds at billion-dollar valuations. Do they deserve the tech-style multiples?

Why Makeup Brands Are Selling Mystery Bags
Inspired by a traditional Japanese custom, popular beauty brands like Colourpop, Tatcha and Charlotte Tilbury are selling mysterious ‘lucky bags’ filled with products. But are shoppers being duped?

Hermès To Launch Skincare, Cosmetics
The French luxury house confirmed its big beauty ambitions.

Instagram Unlocks In-App Purchasing
With so much sponsored content and promotions from mega-influencers, will new shopping features drive users away from the photo-sharing platform, which has long been touted as a discovery tool?

Are You Ready for Leadership?
Aspiring leaders should focus on finding mentors to learn from while showcasing the skills employers expect from senior managers, says Musa Tariq.

How to Handle a PR Crisis in the Age of Call-Out Culture
When controversy strikes on social media, brands must react swiftly to protect their reputations and avoid making the same mistakes again. BoF outlines some best practices to surviving a public relations fiasco.

The Mall Is Making a Comeback. But Will Anyone Actually Shop There?
The new rules for retail are on full display at Hudson Yards. But will fine dining, expensive public art and luxury concept stores be enough to stave off the brick-and-mortar retail apocalypse?

Louis Vuitton Has a Michael Jackson Problem
The explosive 'Leaving Neverland' documentary, in which the pop superstar is accused of sexually abusing children, could spark a PR crisis for the French luxury brand as it weighs what to do about Virgil Abloh's Michael Jackson-inspired men's collection.