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Burberry

Established by Thomas Burberry in 1856, Burberry is a global luxury fashion brand with a strong British heritage.

Burberry
News & Analysis

Power Moves | LVMH Names Lead for Rihanna Label, Hims Hires Chief Marketing Officer

This week, BoF learns a key brand lead for LVMH's newest label, Fenty Maison, while DTC company Hims names its first ever chief marketing officer.


News & Analysis

Apple's Former Retail Chief Angela Ahrendts Joins Airbnb Board

The former Burberry and Apple executive's appointment comes at a time when the the start-up is pushing for more luxury home listings.


Luxury

Online Shopping in China Goes Luxury, With Men in Black Delivering Hermes

Chinese consumers are making more and more of their purchases online, forcing global luxury companies to rethink decades-old strategies and test new ones tailored to the Chinese market.


Financial Markets

Burberry Profit Steady Awaiting New Collections in Stores

The British fashion house expects revenue growth after positive feedback on products by Riccardo Tisci.  


News & Analysis

France Seeks to Stop Fashion Brands From Destroying Unsold Goods

The French government is pursuing a ban to stop companies from destroying unsold items, and urging brands to tackle the issue at an industry level.


Sustainability

In Search of a Business Case for Sustainability

Sustainable operating practices can generate sustainable profit, but the upfront investment required is a barrier to progress. As fashion insiders descend on Copenhagen for the industry’s annual sustainability gathering, BoF investigates.


News & Analysis

Kering to Push Stricter Animal Welfare Standard Worldwide

The group's Animal Welfare Standards support prohibiting intensive farming and the use of sub-therapeutic antibiotic treatments.


Sustainability

The Battle for Eyewear Behemoth EssilorLuxottica

This week, everyone will be talking about the fight for control of EssilorLuxottica, the apparel industry's sustainability mission at the Copenhagen Fashion Summit and the latest technologies on display at VivaTech. Read our BoF Professional Cheat Sheet.


Luxury

Kering’s Shopping List Should Include These Brands

To continue to create shareholder value, the French luxury group may need to make at least one major acquisition.


News & Analysis

Royal Photographer Calls on Creatives to Ban Fur, Feathers and Exotic Skins

Inez and Vinoodh, Diane Von Furstenberg and Tonne Goodman are among the creatives that have committed to Alexi Lubomirski’s new Creatives4Change initiative.