Burberry
Established by Thomas Burberry in 1856, Burberry is a global luxury fashion brand with a strong British heritage.


Alex de Betak on Why Fashion Shows Must Change
The sought-after producer is responsible for some of the most opulent and over-the-top fashion shows of the last 30 years. Now he’s going public with efforts to radically reduce the impact of the industry’s most important marketing moments.

Luxury Braces for $43 Billion in Losses as Coronavirus Panic Goes Global
The tragedy’s effects are rippling across the industry, from front rows to travel retail.

How Brands Go Viral On TikTok
Becoming the subject of a viral challenge on the video platform can be like catching lightning in a bottle. But there are certain strategies that can help beauty brands strike it big on TikTok.

Travel Retail Is in Trouble. How Bad Will It Get?
As the coronavirus outbreak intensifies, Chinese outbound tourism comes to a standstill and retailers begin to assess the damage to business beyond China.

Coronavirus Is Disrupting Fashion’s Global Supply Chain. Here’s What Brands Can Do.
The deadly outbreak is taking a toll on China's economy, which produces one-third of the world's apparel. Brands need to prepare for shipping and manufacturing delays.

In London, an Antidote to Insta-Bait
From Molly Goddard to Simone Rocha, the designers who stood out this week spoke authoritatively to their customers, reports Osman Ahmed.

Giantism at Burberry
The show was a measure of the vaulting ambition with which Riccardo Tisci approaches everything he does. He demands respect for such effort. But respect isn’t love.

In London, Has Britannia Lost Its Cool?
It may not be the end of empire just yet, but London’s once-imperial fashion kudos is slipping.

The Other Cost of the Coronavirus
First and foremost a human tragedy, the long-term effects of the coronavirus look set to extend well beyond Chinese consumption.

Report: MyTheresa to List on New York Stock Exchange
The luxury e-commerce platform's owner Neiman Marcus is working with Morgan Stanley on the planned listing, which could take place as early as April, according to people familiar with the matter.