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Burberry

Established by Thomas Burberry in 1856, Burberry is a global luxury fashion brand with a strong British heritage.

Burberry
Marketing

Trey Laird, Master of the American Brand

The creative director and founder of Laird + Partners talks to BoF about crafting brand communications for a slew of major fashion clients, from Tom Ford to Gap.


Financial Markets

Slump in Hong Kong, Macau Hits Burberry Christmas Sales

Burberry Group Plc reported Christmas revenue that trailed its own forecast, hurt by a slump in demand in Hong Kong and Macau.


Fashion Week

Music Meets Fashion in LA as Stella McCartney Shows Pre-Fall Line

Music, celebrities and fashion came together in Los Angeles on Tuesday as British designer Stella McCartney presented her Autumn 2016 collection amid the Hollywood awards season buzz.


Global Markets

As Slowdown Takes Toll, Pressure Grows on Bailey to Transform Burberry

Christopher Bailey, chief executive officer of Burberry, is now facing a slowdown in the global luxury market that could pose the biggest challenge to his executive career.


Fashion Week

Christopher Bailey Chases an Old-Time Good Luck Formula

There wasn't much news in Burberry's new men's collection, but you can't keep a good coat down.


News & Analysis

The Best of BoF 2015 | Opinion

To round off the year, we revisit the articles that sparked the most debate, yielded the biggest insights, and got the fashion industry talking in 2015. Today, we highlight some of the top stories from our Opinion channel.


News & Analysis

The Best of BoF 2015 | BoF Exclusive

To round off the year, we revisit the articles that sparked the most debate, yielded the biggest insights, and got the fashion industry talking in 2015. Today, we highlight some of the top stories from our BoF Exclusive channel.


News & Analysis

Top 10 Newsmakers of 2015

BoF unveils the biggest stories of the year.


News & Analysis

Small Items, Big Business

More than just stocking fillers, designer novelty items are becoming a significant category for luxury brands, from Burberry to Fendi, with high margins and long waiting lists.


Retail

What Went Wrong at Prada and Fashion's Miserable Outlook for 2016

Collapsing demand in China, the strong dollar and the Paris terror attacks made 2015 a year to forget for the likes of Prada, Burberry and Cartier owner Richemont.